While the current state of Tesla is enough to occupy journalists’ attention for the better part of the day, the future is even more intriguing. In a post published on the automaker’s website, Tesla CEO Elon Musk revealed the enormous scale of his ambitions for the coming years. We won’t stop at dominating the luxury and mid-tier market in electric vehicles, Musk said in so many words. The vision extends far beyond the consumer market.
As a mass-market vehicle makes its way to market in 2017, Tesla will be busy trying to conquer autonomous driving, mile by mile. This part of the company’s master plan aims to take advantage of millennials’ wide participation in the sharing economy. When a vehicle is not in use by its owner, someone could “have it generate income for you while you’re at work or on vacation,” Musk wrote in the blog post.