According to a report in AllThingsD, Zynga (NASDAQ:ZNGA) is mulling the creation of an advertising platform, as in the case of Facebook (NASDAQ:FB). According to sources, the move has a two-pronged objective: generate more revenues, and attract game developers to work with the company. Zynga is likely attempting to build on the momentum of rising advertising revenues as a result of its acquisition of OMGPOP – Zynga had advertising volume of $ 41 million last quarter, up 170% year-on-year, and representing 12% of total revenue.
Monster Beverage (NASDAQ:MNST) is down over 6% on reports of a lawsuit alleging the death of a teenager was caused by her consuming two cans of the company’s Monster Energy Drink. According to reports the US FDA is also investigating five deaths linked to the highly caffeinated drink. Monster Beverage counters by claiming it has sold over 8 billion energy drinks worldwide, safely.
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Shares of American Eagle Outfitters (NYSE:AEO) are down almost 7% on news of muted guidance issued by the retailer at an investor meet.
Third-quarter EPS of $ 0.19 at Capital Bank Financial (NASDAQ:CBF) is off analyst targets by $ 0.03.
Firstbank’s (NASDAQ:FBMI) third-quarter EPS of $ 0.31 beats estimates by $ 0.09.
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