5 Business Soap Operas that Have Rocked Summer Headlines So Far


As with every season, this summer has had its fair share of consumer business drama. Thanks to a recovering economy, the ever-present evolution of new technology, and a changing American food palate, consumers have effectively given several big-name companies and retailers the ammo they need to roll out major business changes, advertising strategy surprises, and new products that they’re confident will appeal to the average American’s needs.

Although consumers witness breaking news with every hot and sticky day that passes, it’s also easy to pinpoint the major business stories that have stolen the spotlight of the summer show this year. Day after day, you see their news in the headlines as one story unfolds after another — and now, we’ve decided to revisit these business soap operas and offer a recap of this summer’s highest highs and lowest lows thus far.