Facebook Makes Gifts Easy and 4 Social Media Stocks to Watch

Facebook, Inc. (NASDAQ:FB) and Google Inc. have become popular by assisting people in finding information or friends online, but recently the rivals made surprising moves in a different direction, which is ecommerce. Facebook has been advertising its Gifts service that allows its users to order gifts that will be sent to their friends. Also, Google has tried to maintain secrecy regarding its recent deal to buy a small firm that operates temporary lockers where shoppers will have the ability to take delivery of items they purchase online. However, some think that Google may combine the start-up’s delivery expertise with additional services that will assist merchants in selling products via Google.

LinkedIn Corporation (NYSE:LNKD) claims that it now has a million users from Malaysia, with localization spurring growth. Over than one million Malaysians have registered for a LinkedIn account, which is a sharp rise after its launch in Bahasa Malaysia during 2011. Because of this localization, there has been an increase in professionals in Malaysia that are networking with each other as they try to find their dream jobs. This increase of registered professionals may assist Malaysian companies in connecting opportunity with talent. Popular names like AirAsia, Axiata and Maybank have leveraged LinkedIn Talent Solutions to adopt a more strategic approach to recruitment and retention.

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Groupon, Inc. (NASDAQ:GRPN) has acquired CommerceInterface, which is a startup described by Groupon as “a leading provider of web-based channel management technology.” Groupon has been a customer of CommerceInterface since April 2012, but prior to this the company relied on CommerceInterface to power “interactions with thousands of existing vendors,” which let the company expand its Groupon Goods platform.

Pandora Media, Inc. (NYSE:P) intends to pay over half of its sales in royalties during the year, but satellite radio services will pay out an average of 7.5 percent of their revenue, and cable only 15 percent, according to Joe Kennedy, who is Pandora’s chief executive.

Zynga, Inc. (NASDAQ:ZNGA) continues to lead in its most important platform, but its dominant position is diminishing as smaller rivals continue to take its market share. On December 26, Zynga’s Facebook applications had 267 million Monthly Active Users, which is a drop of 20 million in two weeks, but Microsoft fell farther behind with 70 million MAU. After that came King.com with 65 million MAU and Instagram with 43 million MAU.

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