Sirius XM Pops and 4 Media Titans Making Waves

AOL, Inc. (NYSE:AOL): The online advertising business would greatly benefit from technology that curates scoally shared  content and identifies the content that can be monetized with ads, according to Rene Rechtman’s, CEO of Goviral and Senior VP AOL Advertising Group International, comments during a panel session at the recent Monaco Media Forum covering inventory challenges. “Every time you tweet a friend, or send a picture on Instagram, or Facebook somebody, you create inventory, but we haven’t figured out how to monetize that,” he stated. “The ad networks of the future will find ways so Facebook and YouTube can make money not on 5 percent but maybe on 80 percent of their inventory. So when we hear there isn’t enough video inventory for pre-rolls, I question that.” Rechtman has elaborated about the idea by claiming that the industry needs technology able to understand and curate such consumer-created content without disrupting the environment.

Netflix, Inc. (NASDAQ:NFLX): (NASDAQ:AMZN) apologized for the day-long Internet outage that occurred last week and took down Netflix’s streaming video service and other companies. This is being blamed on a developer who accidentally deleted some key data, according to the Wall Street Journal. The company claimed that the disruption affected its Elastic Load Balancing Service, which distributes incoming data from applications to be handled by different computing hardware.

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News Corp. (NASDAQ:NWSA) along with Comcast (NASDAQ:CMCSA) have begun to renew negotiations for a carriage agreement that covered Fox broadcast stations along with various regional sports networks, according to Broadcasting & Cable. According to a Fox source, a service interruption is not expected, and another source claims that there are not any major issues prohibiting an agreement.

Viacom, Inc. (NYSE:VIA) and Cablevision (NYSE:CVC) reached a long-term agreement on a carriage deal, which dodged a New Year’s Day channel blackout, according to the New York Post. The deal’s terms were not revealed.

SIRIUS XM Radio Inc. (NASDAQ:SIRI) has new leadership for the New Year, and now, the stock has made its 52-week high as a result of both 2013 rolling in and its new CEO. In early afternoon trading, shares saw an incline of 5 percent to $3.03, which the stock has not seen since March 2008 (almost 5 years ago) when it reached $3.06.

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