Back-to-School Best Sellers: The 10 Best-Selling Vehicles of August
Last month, sales from the world’s seven largest automakers increased by 5.1 percent over August 2013, lending credence to the notion that the American auto industry remains healthy as summer begins to wrap up. Chrysler’s Jeep brand saw a 48 percent gain in volume over last year, as Nissan saw a 15.2 percent increase during the month. The Ford brand eked out a 0.48 percent upswing, while GM saw gains at GMC, but declined 1.24 percent for the month overall.
Honda, however, was a real standout due to increased promotional activities — something the brand is known for avoiding. The brand managed to tack on a 1.45 percent gain, though that fell well behind Toyota’s 5.72 percent surge. Overall, auto sales are at some of their highest rates since mid-2006, and the Seasonally Adjusted Sales Rate (or SAAR) now sits at an estimated 17.5 million units for the year.
The average transaction price per car, according to Cars.com, fell to $32,404, down $245 from the average from August of last year, due to increased promotional activity. “With new cars taking longer to sell in August than a year ago and overall new-car inventory up versus a year ago, automakers and dealers may have felt that they had to grease the skids a bit more, specifically, with an average $568 more grease per car,” Cars.com said.
Read on after the jump to see the ten top-selling vehicles that ruled the roost during August.
10. Nissan Altima
The Nissan (NSANY.PK) Altima had a strong month in August, with sales up 3.8 percent to 32,153 for the period. This brings its year-to-date totals to 235,260, which remains 3 percent above the same levels seen in August of last year.
9. Toyota Corolla
Despite a 23.2 percent surge in sales during last month to 33,088 units, the Toyota (NYSE:TM) Corolla was barely able to crack the top ten due to the impressive strength seen in other models. To date so far this year, the Corolla is still up for the year by 13.3 percent, or 238,275 units.
8. Honda Civic
A 13.8 percent decline in sales year-over-year resulted in Honda’s (NYSE:HMC) popular Civic being stranded in eighth overall for the month, with 34,032 units moved during August. This brings Honda’s sales lead over the same eight months of 2013 down to near flat, as the 231,167 units moved thus far remain just 0.3 percent above the same period a year ago.
7. Honda CR-V
The Civic wasn’t the only Honda model to struggle during August, as the CR-V crossover fell off by 1.7 percent in August year-over-year, with 34,079 units sold. This still leaves the beloved crossover up 4.6 percent on the year, as Honda has sold 217,293 units since January 1.
6. Toyota RAV4
Edging out the CR-V is Toyota’s RAV4, the recent recipient of a complete overhaul which has apparently been just what the doctor ordered. Toyota sold 35,614 units of the compact crossover in August, good for a whopping 51.5 percent gain over August 2013, and leaving the RAV4 up 24.3 percent for the year at 179,345 units sold.
5. Ram Pickup
Though it often hangs out in third or fourth place, the Ram pickup was pushed back to fifth despite a sales surge of 32.6 percent over August of last year, with 43,775 units moved. It’s been a stellar year for Ram, and to date so far, Ram has moved 283,256 pickups, for a 20.7 percent year-to-date gain.
4. Toyota Camry
The Toyota Camry has long been an American favorite, but consumers chose a new favorite midsize sedan for August, pushing the Camry back to fourth place as its sales fell 1.7 percent year-on-year to 44,043 units. To date, the Camry has picked up 6.7 percent in sales since January, with 306,471 units moved.
3. Chevrolet Silverado
It’s not uncommon for the Chevrolet (NYSE:GM) Silverado to come in third, but it’s often behind the Toyota Camry. The Silverado remained in third this past month with a tidy 12.8 uptick in sales to 49,201, leaving year-to-date sales at 331,977, or 1.1 percent up on the year.
2. Honda Accord
The Honda (NYSE:HMC) Accord was the real surprisingly break-out star of August, moving a colossal 51,075 units last month for a leap of 32.5 percent over its August performance of last year. since the beginning of the year, Honda has moved 271,426 Accord models, and the recent sales blast helped put year-to-date sales gains at 5.6 percent.
1. Ford F-Series
True to tradition, the Ford (NYSE:F) F-Series pickups handily outperformed even the ambitous Accord, though sales for the trucks actually declined by 4.2 percent during the month, to 68,109 — possibly due to the impending arrival of the comepletely redesigned aluminum F-150. Year-to-date, Ford has moved 497,174 units, which is actually 0.7 percent below the same period last year.