Chevy’s Corvette Is Selling Just as Fast as You’d Think
This is probably not the most surprising bit of news that you’ll hear this week, but it certainly warrants mentioning: the sales of Chevrolet’s (NYSE:GM) new Corvette Stingray are taking off. The Detroit News is reporting that nearly 950 Chevrolet dealers across the country that have received initial shipments of the all new 2014 Corvette, though they aren’t staying there very long.
The average lot time for the new sports car is around five days, a wickedly quick turnaround for vehicles of any kind. Moreover, the Corvettes are not gracing every Chevy dealership with its intimidating presence. GM said that Chevy dealers that sold at least four Corvettes in 2012 would qualify for the initial shipments, provided they agreed to meet salesperson and service training requirements. How many Stingrays they take inventory of depends primarily on how many Corvettes they sold last year, DN says.
Les Stanford Chevrolet in Dearborn, Michigan, is one of the first dealers to receive the C7, which began shipping in mid-September (Les Stanford is also one of the largest Corvette dealers in the country, Detroit News points out). Sales manager Scott Montgomery said that he delivered about 40 2014 Corvettes last month, and will likely match that this month. The shipments aren’t relegated to the Dearborn area, either, and are traveling across the country, as far as Seattle.
“We get several truckloads a week that are very quickly delivered,” Montgomery said. “They don’t last long at all. The public is going nuts for this car.” Ken Lingenfelter, known for his collection of cars that is as immense as it is impressive, had placed his own order at Les Stanford months ago. In his collection of over 150 vehicles, 40 percent of them are Corvettes, going back to 1953. Moreover, Lingenfelter’s father was a GM executive, so his opinion carries some weight behind it. Fortunately, the C7 lives up to his standards, if anyone had their doubts.
“This is just an absolutely incredible car,” he told DN, adding that, “It’s a winner. It’s got style, comfort, a lot of new electronics. The interior is much upgraded from what it was. The way it handles on the race track is very, very good.”
As you might expect, there’s likely a waiting list for a car that is so in demand. However, Chevrolet spokesman Monte Doran says that the rumors of the six-month line to get one are untrue. Instead, dealerships are handling their own waiting lists — Doran did acknowledge, though, that, “We have a big bank of orders that we’re trying to fulfill as quickly as possible.”