Where Will Toyota Go Next?

With shares of Toyota Motor (NYSE:TM) trading around $124, is TM an OUTPERFORM, WAIT AND SEE, or STAY AWAY? Let’s analyze the stock with the relevant sections of our CHEAT SHEET investing framework.

T = Trends for a Stock’s Movement

Toyota Motor is a Japan-based company mainly engaged in the automobile business and financial business. The company operates through three business segments: automobile, finance, and others. Through its segments, Toyota Motor designs, manufactures, and sells vehicles as well as related parts and accessories; offers financial services related to the sale of its products; and is involved in the design, manufacture, and sale of housing, information and communication businesses. Vehicles and related products are seeing increased innovation, and Toyota Motor is at the head of this trend. Toyota has been dominating the competition and has been first to provide new technologies so look for the company to continue innovating.

There are many instances in which the Toyota Prius has become the butt of jokes, as it did repeatedly in The Other Guys, starring Will Ferrell. However, Toyota is laughing all the way to the bank with a hybrid that’s become the biggest selling vehicle in the biggest auto market in the United States. The positive association with green car technology is leading Toyota to considering naming its innovative fuel-cell vehicle a Prius, according to Auto Guide.

T = Technicals on the Stock Chart Are Strong

Toyota Motor stock has been trending higher in the past year. The stock is currently trading sideways as it digests gains from a recent bull run. Analyzing the price trend and its strength can be done using key simple moving averages. What are the key moving averages? The 50-day (pink), 100-day (blue), and 200-day (yellow) simple moving averages. As seen in the daily price chart below, Toyota Motor is trading between its rising key averages, which signals neutral price action in the near-term.


Source: Thinkorswim

Taking a look at the implied volatility (red) and implied volatility skew levels of Toyota Motor options may help determine if investors are bullish, neutral, or bearish.

Implied Volatility (IV)

30-Day IV Percentile

90-Day IV Percentile

Toyota Motor options




What does this mean? This means that investors or traders are buying a small amount of call and put options contracts as compared to the last 30 and 90 trading days.

Put IV Skew

Call IV Skew

December Options



January Options



As of Monday, there is average demand from call and put buyers or sellers, all neutral over the next two months. To summarize, investors are buying a small amount of call and put option contracts and are leaning neutral over the next two months.

On the next page, let’s take a look at the earnings and revenue growth rates and the conclusion.

E = Earnings Are Improving Quarter-Over-Quarter

Rising stock prices are often strongly correlated with rising earnings and revenue growth rates. Also, the last four quarterly earnings announcement reactions help gauge investor sentiment on Toyota Motor’s stock. What do the last four quarterly earnings and revenue growth (Y-O-Y) figures for Toyota Motor look like and more importantly, how did the markets like these numbers?

2013 Q3

2013 Q2

2013 Q1

2012 Q4

Earnings Growth (Y-O-Y)





Revenue Growth (Y-O-Y)





Earnings Reaction





Toyota Motor has seen increasing earnings and improving revenue figures over the last four quarters. From these numbers, the markets have been pleased with Toyota Motor’s recent earnings announcements.

P = Average Relative Performance Versus Peers and Sector

How has Toyota Motor stock done relative to its peers – General Motors (NYSE:GM), Ford (NYSE:F), and Tesla Motors (NASDAQ:TSLA) — and sector?

Toyota Motor

General Motors


Tesla Motors


Year-to-Date Return






Toyota Motor has been an average relative performer, year-to-date.


Toyota Motor provides innovative vehicles and related products to consumers and companies worldwide. The company’s hybrid has become the biggest selling vehicle in the biggest auto market in the United States. The stock has been trending higher in the past year and is currently trading sideways. Over the last four quarters, earnings have been increasing while revenues have been improving, which has left investors happy about recent earnings announcements. Relative to its peers and sector, Toyota Motor has been an average year-to-date performer. Look for Toyota Motor to OUTPERFORM.

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