Popular Places Millennials Have Ruined Forever, According to Baby Boomers
Are millennials ruining everything? Forever? According to baby boomers, the answer’s yes. But it’s not all bad. And depending on which group you’re in, you may actually think millennials are to thank for their so-called destruction of certain traditions, brands, and destinations.
Don’t take our word for it, though. Read on to decide for yourself whether these seven places have been totally ruined by millennials, or they’ve gotten better because of them.
1. Golf destinations
- Baby boomer: “Golf is the greatest game ever played.”
- Millennial: “Who cares about golf? It’s too expensive, anyway.”
Sorry Trump, but golf is on the decline. And it’s not looking good. Although certain golf-course meccas like Arizona, Florida, and California may be doing just fine in terms of tourism, millennials aren’t lining up to hit the links.
Aside from being boring — yes, I said it — golf is expensive, which doesn’t exactly mesh with millennials’ travel tactics. They’re are after the bottom line, not the hole in one. And much to the boomers’ dismay, fewer youngsters are interested in picking up the game. In fact, golf participation by those 34 and younger declined by 30% over the course of about ten years.
Next: These places are dying fast.
2. Suburban centers with chain restaurants and department stores
- Baby boomer: “I want my usual Chili’s order every Saturday night.”
- Millennial: “Buy local, eat local. Give me avocado toast or give me death!”
Plenty of folks are creatures of habit. And for some, that habit means getting their usual at their favorite no-frills chain. But not millennials. They’re redesigning the chain restaurant landscape as we know it. The result? Places like Applebee’s and Chili’s are struggling to survive.
According to Forbes, “good, healthy food makes millennials happy.” And they’re more concerned with eating locally-sourced, free-range food. Furthermore, department stores, such as Sears and Macy’s, are also on the decline. “Part of the reason is that when millennials do spend money, they’re spending more on experiences like restaurants and traveling,” and they’re “perfectly happy saving money by buying private-label lines, which further hurts traditional department stores,” Business Insider explains.
Next: Millennials don’t just like to eat local.
3. Now microbrewery-clad cities
- Baby boomer: “Why is my neighborhood nothing but microbreweries? Where’s the Budweiser?”
- Millennial: “Thank god we have so many options in this hipster paradise!”
Portland, Oregon, Austin, Texas, and — of course — Denver, Colorado. Regardless of age, there’s no denying these cities have one major thing in common: Their business is beer, and business is a-booming. And while millennials are all about the microbrewery boom, those stuck-in-their-ways boomers may not be.
You see, baby boomers may still like their Budweiser and Coors. If that’s the case, perhaps there’s a little animosity there — “there” being all the cities that are flooded with microbreweries. But hey, don’t blame the millennials, because this is one change everyone should be supporting.
Next: There are a few reasons for this one.
4. Family-oriented neighborhoods
- Baby boomer: “Why haven’t any young families with babies moved in recently?”
- Millennial: “How am I supposed to afford a house and a family?”
Classic Americana may be alive and well in some places, but the same can’t be said for the entire country. Blame it on financial woes and a laundry list of other reasons — yes, we’re looking at you, baby boomers — but the fact remains: People aren’t buying houses like they used to.
Millennials are renting longer before buying, which means the starter home — a modest abode a young family used to be able to snatch up with ease — is a dying breed. And when that starts happening, the idea of those quintessential family neighborhoods dies right along with it.
Furthermore, according to U.S. economist Michelle Meyer via Business Insider, the “delay in homeownership is due to tighter credit standard and lifestyle changes, including delayed marriage and children.”
Next: How do you prefer to pump iron?
- Baby boomer: “I love the YMCA!”
- Millennial: “I need my SoulCycle.”
Traditional gyms aren’t as popular as they once were. And we understand why. Millennials are after a hipper experience, the kind of experience offered at staples like SoulCycle and Pure Barre. Could baby boomers be placing all the blame on millennials for the gyms they favor going down the tubes? Probably, and they’d be right.
Next: Will the two generations ever agree on anything here?
6. The workplace
- Baby boomer: “I love dressing up for work.”
- Millennial: “Jeans it is.”
When it comes to differences between baby boomers and millennials at the workplace, the list is long. So, we’ll just touch on a couple. For starters, the older generation prefers to keep salaries to themselves, because talking about money is pretty tacky. For millennials, though, the need for transparency is a result for never having had job security.
Another pain point at the workplace? Attire. While boomers think looking professional is important, millennials think it’s up for interpretation, and that being allowed to express personal style is key.
Next: We hope this one never dies for good.
7. Small town U.S.A.
- Baby boomer: “I’ll get my cake from the same bakery I’ve been going to for 20 years.”
- Millennial: “Can I get that for a better price at Aldi?”
Have we already mentioned that millennials prefer local shops to big business? Yes, but here’s the thing: They love saving money more than anything. That said, some of the pricier mom and pop shops found in Small Town, U.S.A. are struggling to hang on.
While plenty of hipster spots are taking over, the masses still want low prices and consistency. So, while some people may associate all millennials with locally-owned coffee shops, the reality remains. Starbucks is still thriving thanks to convenience and competitive pricing, and consumers are still flocking to Aldi for deep discounts.
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