‘Below Deck Sailing Yacht’ Ratings Continue to Trend Upward
The last episode came in with significantly more viewers than in previous episodes, proving that viewers are finally getting comfortable with the new franchise installment. “S01E11 – 1.174 million viewers (0.41 18-49 demo),” Bravo Ratings tweeted after the Monday, April 13 episode.
No doubt the latest episode was drama-filled. Deckhand Parker McCown found himself in hot water with nearly everyone on the boat. He complained about how his superiors wanted his job done, plus he still couldn’t seem to get it right after Captain Glenn Shephard had a serious talk with him. Will he be the first person fired on the show? Now the show has viewers’ attention.
Ratings jumped when drama increased (but also when the pandemic struck)
While the new series had a strong start at 1.293 million viewers, ratings quickly fizzled indicating that perhaps viewers weren’t into the easy, breezy new installment. After the initial episode, the series began to hemorrhage viewers.
That means that episode two saw significantly fewer viewers. “S01E02 – 1.061 million viewers (0.34 18-49 demo).” And then fewer tuned into the third episode. “S01E03 – 0.963 million viewers (0.29 18-49 demo).” Viewers in Below Deck chat rooms complained they were bored. Others couldn’t get behind the romances on deck too.
However, ratings started to turn around in mid-March. Which was also around the time when the pandemic ramped up and Americans were sheltering in place (with their television). “Monday night’s episode of #BelowDeckSailing was the highest-rated since the series premiere! 👏
The show generated a strong 0.39 in the demo and 1,140,000 viewers at 9 pm.,” Below Deck Sailing on Instagram posted. The flirtation between chef Adam Glick and chief stew Jenna MacGillivray hit some roadblocks, which caused significant drama.
Fans are here to see if Parker gets fired
McCown was not fired during the latest episode. However, Shephard told the deckhand whether or not he remains on the sailing yacht was up to McCown. If he continues to talk back, he could be packing his bags.
Crew changes seem to historically bring big ratings for Below Deck. When deckhand Abbi Murphy left Below Deck last season, the series experienced a serious rating jump. Surprisingly, Below Deck season seven had anemic ratings until a new crew member was announced. Around the turning point, Bravo Ratings tweeted, “S07E07 – 1.546 million viewers (0.56 18-49 demo) *season high*”
Leading up to the crew change, Bravo Ratings tracked lower numbers. When Murphy looked like she was ready to quit, ratings were only slightly lower. “S07E06 – 1.431 million viewers (0.47 18-49 demo).” While Below Deck didn’t hit some of the lows as Below Deck Sailing Yacht, ratings dove as low as 1.376 million viewers (0.45 18-49 demo) during episode two. Remember the couple who got engaged?
Despite what appears to be a turning point, it seemed to take viewers significantly longer to get into the new series. Below Deck’s tenure may have built a higher viewership as ratings started to climb around episode seven. However, Below Deck Sailing Yacht just finished episode 11 and the series usually logs about 17 with the reunion show.
Stay tuned. Below Deck Sailing Yacht airs Monday at 9/8c on Bravo.