‘The Bachelor’: Fans Are Slamming Cassie Randolph’s Latest Instagram Post About Skin Care
It seems like a lifetime ago when Cassie Randolph was first competing for Colton Underwood’s heart on The Bachelor. Thanks to her decision to break Colton’s heart and leave the competition early, fans got the infamous fence-jumping scene that we’ll never forget. We know now, of course, that Colton successfully chased after her and won her back — and today, the two seem happier than ever as they plan their upcoming engagement.
Now that Cassie has a serious following, she’s also using her status to push products on her Instagram. Unfortunately, many of her fans aren’t too happy with this. Here’s why.
Cassie Randolph is now an Instagram influencer pushing products
The ultimate goal for those who go on The Bachelor is to end up in love — and luckily for Cassie, that’s exactly what she got. It’s not all bad for the women who are sent home heartbroken, however. For those who stand out amongst the sea of other women on the show, they gain a ton of traction on social media. From there, they can craft their online image and make money through being an Instagram influencer by attaining partnerships with products and pushing the products to their fans.
Agent Paul Desisto told Page Six that becoming an Instagram influencer “takes creativity, time, and energy,” and not every contestant gets the following necessary to make it work. Not only that, but the most successful reality TV star influencers are the ones who share their real life with their followers in order to gain their trust and attention. “It’s very important that other things are going on in their lives outside of just being on a TV show in order to maintain this business,” Desisto added. And when these influencers endorse products, they’re typically making between $1,000 to $20,000 per post.
Her latest post about skin care has fans upset
Cassie is clearly using her Instagram popularity to her advantage. She currently has 1.6 million followers who love seeing what she and Colton are up to next, so she’s also using her platform to endorse products. She recently posted a photo of herself with her usual glowing skin to endorse skin products by bioClarity. “Anyone who knows me knows that I have always been super passionate about skincare and health!” she captioned her post before then going into the personal discount code her fans can use for the products.
Instagram users weren’t happy with this, however. “Every day u say u use something else. Can I get your REAL skincare routine?” one fan commented. Another added, “We all know you don’t use that since it always changes.” And yet another one of her followers said, “It’s probably better to take skincare advice from your local dermatologist, not a reality tv star.”
Others are confused as to why she’s pushing products for money
For contestants who don’t win The Bachelor, making some good of the scenario by becoming an Instagram influencer may be more understandable. But in Cassie’s case, some are confused as to why she’s even bothering pushing products. Judging from her beautiful family home in Huntington Beach and new apartment in Los Angeles, it’s clear she’s not hurting for money. Not only that, but she’s gotten a ton of press since winning Colton’s heart, which also certainly helps pay the bills.
As another fan commented on her photo, “Is the money really worth taking time out of your day to tell thousands of strangers that you’ve never met to take care of their skin???? PALEEZE go be an Uber driver or something that’s not so shallow! At least that way your making an honest buck!” Will Cassie be losing followers if she keeps it up with her product endorsements? We’re thinking she might.
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