One of the star’s of Avengers: Endgame never could have imagined the response she got from posting a simple sunset photo on her Instagram account — she caught the attention of Marvel security and got a stern warning. Though she didn’t post any spoilers or share behind-the-scenes pictures from the set, the folks at Marvel deemed her post enough of an issue to have a discussion.
Marvel security wasn’t happy
Actress Emma Fuhrmann, who played the adult daughter of Paul Rudd’s Scott Lang, Cassie, shared an innocent enough photo, posting a sunset pic on social media while she was filming Avengers: Endgame.
Fuhrmann shared the surprising reaction from Marvel, telling Comicbook.com in an interview how it all went down. She explained: “So, I had gotten to Atlanta to film, and there was this gorgeous sunset. I took a picture of the sunset and posted it on my Instagram story, and I just tagged the location, Atlanta, Georgia.”
Little did she know that the sunset pic would trigger such a huge reaction, as she noted: “The next day, head of security came to my trailer and talked to me about how I can’t post that. I was like, ‘Well, I wasn’t going to say I was on set of you know, Endgame or anything,’ and they were like, ‘No, we understand, you’re not the first person we had to talk to about this today, but I’ve had people calling me all day trying to find out where you’re going to be filming.”
She added: “That was sort of just like a, ‘OK, wow, this is real.’ It could not have gotten any realer, I really didn’t understand just how large Marvel was, and how much of an impact it had.”
Did other cast members break the rules?
Of course, other cast members had taken photos and videos while on set, which they finally got to share when the video ban was lifted in May by directors Anthony and Joe Russo. Chris Evans shared a video at the time, remarking: “Video ban lifted! I guess I’m not the only one who broke the rules on this day of filming,” he shared, referencing the Chris Pratt and Robert Downey r. videos the actors had posted earlier in the week.
Marvel likely can’t take any chances with the actors leaking spoilers — especially after Mark Ruffalo totally blew it when he unknowingly live streamed the first 10 minutes of Thor: Ragnarok.
While he feared he would be fired from the gig because of that, he later revealed in an interview, that it didn’t go down as badly as he expected. During an Entertainment Weekly interview with the Avengers: Endgame cast, when the topic of Ruffalo’s big spoil came up, he admitted he got a “call from up high” after it happened.
His Avengers: Endgame costar Chris Hemsworth called the mistake “actually genius,” explaining, “There might be some strategy there, because the audience laughed so hard during that footage. All they could hear was laughing. They went, ‘It must be good!’”
Ruffalo shared, “It sort of turned around on me. When I came to work on Monday everyone ran up to me,” with Marvel security officer Barry Curtis giving Ruffalo a hug and calling him a “genius” for the additional exposure.