Who Is The Most Unpopular Marvel Superhero?

It’s hard to imagine anything related to Marvel being unpopular right now unless it’s Dark Phoenix: The film did not do as well as expected despite an A-list cast. Since people have beat up on that movie enough, we’ll take another look at Marvel’s least popular characters. It should be noted that even when a film doesn’t do well, fans tend to love the characters.

Scarlett Johannson
Scarlett Johannson plays Black Widow in the MCU. | Amy Sussman/Getty Images

When trying to hone down on the least popular character, there a few different paths to take since popularity is subjective. We could take a look at one of the internet’s many lists, like this one from Ranker, and we could also look at the box office.

Who is the least popular Marvel character? 

If you scroll all the way to the bottom of the Ranker list, you’ll find Karen Page, an office manager for the law firm of Matt Murdock, also known as Daredevil. It hardly seems fair to highlight her; however, because she’s a side character on a Netflix series that was canceled and in a movie that hasn’t lingered in many people’s memories. The character was played by Deborah Ann Woll on Netflix and by Ellen Pompeo in the 2003 film. 

Probably the most prominent character that ranks low on the list is Jane Foster, Thor’s paramour in the first two movies played by Natalie Portman. As written, there simply wasn’t much to her character. This could be partly why Portman walked away from Marvel before returning in dramatic fashion to announce her upcoming appearance in Thor: Love and Thunder. Once that comes out in 2021, her ranking is bound to vault up a few notches. 

So let’s look further up the list and see which prominent Marvel hero ranks lowest. That would be Elektra, played by Jennifer Garner in both the 2003 Daredevil and a standalone movie in 2005. But not even Garner’s considerable talents could make the character register memorably. These poor Daredevil characters can’t catch a break.

Who is the least popular Avenger? 

If you consider the Avengers in the Marvel Cinematic Universe, the least popular would be Vision, as portrayed by Paul Bettany. He’ll get a shot at redemption when Disney+ rolls out the series WandaVision, which teams him up with Elizabeth Olsen’s Scarlet Witch. 

If you mean the least popular of the original core Avengers — the ones that got the signature sign-offs in Avengers: Endgame — then that dubious distinction goes to Hawkeye, which is understandable as he’s probably the least flashy of the bunch. Still, he got to memorably open Avengers: Endgame with an emotional scene where his family disappears. He, too, will find new life through his very own Disney + series. 

What’s the box office verdict? 

You have to split this apart in a few different ways, considering how many different rights holders there have been to the Marvel characters.

If you consider every movie that features a Marvel character, and not just the ones in the MCU, then the bottom of the list per Box Office Mojo is Punisher: War Zone from 2008, the same year Iron Man was released. War Zone made only $8 million, less than the notorious bomb Howard the Duck, which made $16 million in 1986. We’ll not pick on Inhumans, since that was barely released. 

The least popular Marvel movie to make at least $100 million is poor Daredevil, which made $102 million. Even Nicolas Cage’s goofy Ghost Rider made $115 million.

But when you consider the mighty Marvel Cinematic Universe movies, the lowest grosser there is The Incredible Hulk, which made $134 million and is generally regarded as the MCU’s least successful movie quality-wise too. With an actor as well respected as Mark Ruffalo taking over from Edward Norton, it’s very telling that Marvel hasn’t tried to give his Hulk a standalone movie. We’re just glad that his Bruce Banner learned to control the Hulk. We wouldn’t like him when he’s angry at this list.