3 Media Stocks in Focus: Disney Bets on Superheroes, CBS Could Pay for Carriage Loss, and Cablevision Ponders Cutting the Cable
Disney (NYSE:DIS): The House of Mouse and its subsidy ABC are betting big on “Marvel’s Agents of S.H.I.E.L.D.,” which the company hopes will help pull up ratings and resuscitate the network in a similar manner to how superheroes helped the film studio. The decision to put Marvel characters on the network is aimed to bring in more young male viewers, as the network already provides a handful of female-slanted programs like Grey’s Anatomy.
CBS Corp. (NYSE:CBS): CBS could face losing $400,000 per day if negotiations with Time Warner Cable (NYSE:TWC) fall through, according to UBS analyst John Janides. The dent would be a result of lost retransmission revenue and a loss of advertising dollars at both the network and the stations if CBS programming were to go dark in key Time Warner markets. Janides said, “If history is a guide, this should be resolved in less than two weeks.”
Cablevision Systems Corp. (NYSE:CVC): CEO James Dolan said that the company could one day potentially stop providing television services altogether, as consumers watch increasing amounts of video content online, and instead make broadband Internet Cablevision’s main offering. Dolan said the cable-TV industry is in a “bubble.”