3 Media Stocks in Focus: Netflix Plays Nice with Traditional TV, Sirius Plans Bond Offering, and DirecTV Gets an Analyst Boost

Netflix Inc. (NASDAQ:NFLX): A recent study has turned up an interesting tidbit: despite increasing subscriber numbers and user viewing, the presence of Netflix has not resulted in the cannibalization of traditional TV broadcasting, Deadline reports. TiVo Research and Analytics notes that data from 9,956 TiVo (NASDAQ:TIVO) subscribers collected in May show there’s “no significant difference” between those who subscribe to Netflix and those who don’t in the amount of time spent with the 28 most-watched networks.

NFLX

Sirius XM Radio (NASDAQ:SIRI): Sirius is planning on offering $600 million worth of Senior Notes due in 2021 with intentions to use the following proceeds from any such offering in a combination with cash that the company has on hand to redeem its outstanding 8.75 percent Senior Notes due in 2015.

SIRI

DirecTV (NASDAQ:DTV): Brean Capital raised its price target on DirecTV to $74 from $68 despite the potential to report a weak quarter. The firm believes the company has the best fundamental return story in the industry. Citing its benefits from lower capital intensity than the Master System Operator and its aggressive capital return strategy, the firm rates the shares at Buy.

DTV

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