Colgate-Palmolive and 4 Consumer Staple Stocks Selling Off: CL, BRFS, AVP, CCE, TUP

Through most of the trading day on Wednesday, September 21, 2011, these stocks are bringing down the Consumer/Non-Cyclical (NYSE:XLP) sector. Long time Wall St. Cheat Sheet readers know to watch stock prices because Technicals on the Stock Chart are Strong’ is one of the ‘T’s in our CHEAT SHEET investing framework.

Colgate-Palmolive Co. (NYSE:CL) is one of the sector losers in price. Its shares are trading at $91.88, down $1.99 (-2.2%) from the previous close of $93.96. Colgate Palmolive Company manufactures and markets a number of oral, personal, home care and pet nutrition products for customers around the world.

Stock Price Performance: From June 24, 2011, to September 20, 2011, the stock price had risen $9.06 (10.7%) from $84.90 to $93.96. The stock price saw one of its best stretches over the last year between April 25, 2011 and May 4, 2011 when shares rose for eight straight trading days, rising 7.2% (+$5.71). It saw one of its worst periods between September 27, 2010 and October 7, 2010 when shares fell for nine straight trading days, falling 6.6% (-$5.04).

BRF-Brasil Foods S.A. (NYSE:BRFS) is among the price losers in the sector as its stock price is $18.04, down 32 cents (-1.7%) from the previous close of $18.36. Brasil Foods SA is focused on raising, producing and slaughtering of poultry, pork and beef, processing and/or sale of in nature meat, processed products, milk and dairy products, pasta, frozen vegetables and soybean derivatives.

Stock Price Performance: From June 24, 2011, to September 20, 2011, the stock price had risen $2.16 (13.3%) from $16.20 to $18.36. The stock price saw one of its best stretches over the last year between March 16, 2011 and March 25, 2011 when shares rose for eight straight trading days, rising 9.8% (+$1.66). It saw one of its worst periods between July 1, 2011 and July 11, 2011 when shares fell for six straight trading days, falling 7.5% (-$1.32).

Shares of Avon Products, Inc. (NYSE:AVP) are trading at $21.13, down 61 cents (-2.8%) from the previous close of $21.73. Avon Products Inc. is a global manufacturer and marketer of beauty, fashion and home products.

Stock Price Performance: From July 25, 2011, to September 20, 2011, the stock price had fallen $6.04 (-21.8%) from $27.77 to $21.73. The stock price saw one of its best stretches over the last year between September 9, 2011 and September 16, 2011 when shares rose for six straight trading days, rising 4.7% (+$1). It saw one of its worst periods between July 26, 2011 and August 4, 2011 when shares fell for eight straight trading days, falling 19% (-$5.30).

Coca-Cola Enterprises Inc. (NYSE:CCE) is one of the sector losers in price. Its shares are trading at $26.02, down 62 cents (-2.3%) from the previous close of $26.63. Coca-Cola Enterprises Inc. produces and distributes soft drinks to customers in the U.S, Canada and certain Caribbean islands.

Stock Price Performance: From July 22, 2011, to September 19, 2011, the stock price had fallen $2.82 (-9.5%) from $29.68 to $26.86. The stock price saw one of its best stretches over the last year between October 7, 2010 and October 18, 2010 when shares rose for eight straight trading days, rising 8.1% (+$1.78). It saw one of its worst periods between December 10, 2010 and December 22, 2010 when shares fell for nine straight trading days, falling 3.6% (-92 cents).

Shares of Tupperware Brands Corporation (NYSE:TUP) are trading at $58.34, down $2.07 (-3.5%) from the previous close of $60.45. Tupperware Brands Corporation operates as a global direct seller of premium, innovative products across multiple brands and categories.

Stock Price Performance: From July 22, 2011, to September 19, 2011, the stock price had fallen $8.87 (-12.6%) from $70.46 to $61.59. The stock price saw one of its best stretches over the last year between April 18, 2011 and April 27, 2011 when shares rose for seven straight trading days, rising 7.5% (+$4.37). It saw one of its worst periods between May 10, 2011 and May 17, 2011 when shares fell for six straight trading days, falling 7.4% (-$4.86).