Comcast’s NBC Network Tops $2.1 Billion in Ad Committments and 2 More Heavily Traded Stocks to Follow
Comcast Corp. (NASDAQ:CMCSA): Current price $42.71
A knowledgeable source reports that NBC broadcast network has hit $2.1 billion in advertising commitments for the season beginning in September, which comes to around 17 percent more than in 2012. The commitments comprise over 80 percent of NBC’s advertising inventory for the season, according to the source, who has information about the contracts. The source also said that on average, ad rates grew between 7 percent and 8 percent since 2012. For the first time, NBC’s upfront advertising commitments were negotiated alongside those of NBCUniversal’s cable networks, among which include USA, Bravo, and Syfy.
Goodyear Tire & Rubber Co. (NYSE:GT): Current price $18.56
Goodyear is crediting its better-than-anticipated second quarter results to sales in Europe exhibiting signs of stabilization, as more customers bought summer tires amid lower raw material prices and cost reduction. Shares of the biggest domestic tire maker are up almost 9 percent near the Tuesday close, after its profit more than doubled. Economic difficulties spanning most of Europe had pushed auto sales there to 20-year lows, impacting tire makers along with the rest of the automobile industry.
Stereotaxis, Inc. (NASDAQ:STXS): Current price $5.85
On Tuesday, Stereotaxis said it has been granted 510k clearance by the FDA to market its Vdrive Robotic Navigation System with V-Sono Intracardiac Echocardiography catheter manipulator in the United States. This marks the first FDA clearance for the Vdrive family of products, which has been employed on the continent since 2011.