Facebook Enjoys Modest Gains and 4 Social Media Stocks Seeing Action

Facebook, Inc. (NASDAQ:FB):  Current price $28.24

Facebook shares picked up some modest gains Wednesday, following a report that that they are tweaking one of their marketing programs in such a way as to give preference to companies who buy ads on their social network.

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LinkedIn Corporation (NYSE:LNKD):  Current price $157.10

LinkedIn Corporation welcomes their fourth female executive team member, Pat Wadors. The addition of Wadors to the senior leadership of LinkedIn puts the company ahead of previous Silicon Valley gender ratio leaders Google, Adobe, and Salesforce, who each have three women on their executive teams. Wadors has previously held senior human resource roles at Twitter, Yahoo! and most recently Plantronics before joining LinkedIn as the Vice President of Global Talent Organization.

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Groupon, Inc. (NASDAQ:GRPN): Current price $5.64

Groupon Inc. is rallying after Sterne Agee’s Arvind Bhatia upgraded the stock from Neutral to Buy. Bhatia emphasized that he upgraded the stock not based on the company’s fourth quarter results, but due to his favorable view of their long-term prospects. Groupon will be able to move beyond their current e-mail coupon business, according to Bhatia.

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Pandora Media, Inc. (NYSE:P): Current price $12.16

According to the New York Times, online music company Slacker will launch a Web ad to target their larger rival, Pandora Media, Inc.  The ad will allege that Pandora plays the same song “over and over again,” and note that Slacker has 10 times as many songs as Pandora, the newspaper reported.

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Yelp, Inc. (NYSE:YELP):  Current price $21.76

Yelp saw San Francisco-based Passport Capital take a stake of over one million shares, or 6.3%, of Yelp’s outstanding shares.

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