Facebook Tests Notifications and 4 Spotlight Social Media Stocks

Facebook, Inc. (NASDAQ:FB): The social network is testing a new alert system that makes a “ding dong” sound whenever someone writes on your timeline, sends you a message or invites you to an event. The unpublicized experiment was uncovered by a reporter for technology blog “Venturebeat,” whose Facebook profile was one of the few involved in the trial. Facebook told News Ltd that only a small number of profiles had been enabled with the new sound alerts which can be controlled through account settings. However, many users are not pleased about this as it can be very annoying.

LinkedIn Corporation (NYSE:LNKD): Professional networking firm LinkedIn Corporation is deciding whether or not to allow rupee payments. Currently, they are only accepting payments through credit cards for premium memberships and ad space through their gateway. According to Diman Mukherji Director (Marketing Solutions), “We are working on it. We are evaluating various options.”

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Groupon, Inc. (NASDAQ:GRPN): Groupon Inc., in their daily deal business, was supposed to change the complexion of small-business advertising. Instead, the vendors are trying hard to change as evidence indicates that their business model is is not working. Groupon said that there has been another quarter of disappointing earnings because their core business is at a stand still, thus causing their stock to decline by 30% to an all-time low of $2.76. They hit another new low of $2.60 today.

Zynga, Inc. (NASDAQ:ZNGA): Following a difficult few months at Zynga, the game developer has announced that they are celebrating in November with the purchase of a mobile game studio. According to a blog post, co-founder Szymon Swistun of November Software, launched in January 2011 by some former LucasArts developers, has been working from the ground up on a new cross-platform 3D engine. November Software settled on the action-combat concept for the mobile game to be called “Golden Arrow.”

Yelp, Inc. (NYSE:YELP): Village Voice Media Holdings’s trademark-infringement suit against Yelp Inc. was settled less than two weeks after being filed. The suit, registered in a federal court in Arizona on October 25, accused San Francisco-based Yelp of infringing the Voice’s “best of” trademarks. The newspaper publisher said they had been using these marks since 1979 and registered them with the United States Patent and Trademark Office. The Arizona  publisher challenged Yelp’s use of “Best of Phoenix,” “Best of San Francisco,” “Best of Miami,” and similar terms on their Web pages. They said that  they sent Yelp a cease-and-desist letter on Sept. 18. The Voice felt that through the unauthorized use of the trademarks, the San Francisco company was causing confusion in the marketplace and unfairly used the fame and goodwill that the Voice had developed for their trademarks. In their Nov. 11 filing, the Voice said  that the parties had reached an agreement and that they were voluntarily dismissing the suit.

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