Google’s MAP WARS and 3 Tech Titans Riding the Market Wave

Apple Inc. (NASDAQ:AAPL): Bloomberg Businessweek reports that some airlines are beginning to rent out iPads to passengers on flights by dropping the equipment and wiring that feeds seatback displays throughout the plane. This could possibly reduce thousands of pounds across airline fleets, which will in turn, reduce the consumption of jet fuel. Panasonic Avionics (NYSE:PC), the largest IFE equipment producer, sales executive Neil James says that savings are so extreme due to the face taht older IFE systems can weigh 13 or more pounds per seat.

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Google Inc. (NASDAQ:GOOG):  According to the WSJ, Google plans to expand Google Maps and Google Earth as a response to Apple’s (NASDAQ:AAPL) new mapping service. Google intends to begin showing 3-D images for full metropolitan areas for Google Earth, and eventually Google Maps and other software developers. Google continues by saying it will make Google Maps available on Android powered devices.

Microsoft Corporation (NASDAQ:MSFT): As an accompaniment of the release of Windows 8, Microsoft prepares a new app strategy which commentators claim will provide a new profit source for many PC vendors, Digitimes reports.

Intel Corporation (NASDAQ:INTC): Phoenix Technologies has signed an agreement to be Intel’s collaborative partner for BIOS, meaning  the companies will jointly develop the new reference UEFI firmware for Intel’s code base.

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