The good times are over. The lights are up, the music has stopped, and the bar is closed. After six years of record-setting numbers, automotive sales are cooling off fast. Sales fell a full 7% in July 2017 from a year earlier. Dealers now have an average 76 days worth of inventory sitting on their lots. And of all the major brands, just Toyota and Honda saw sales increases, though they were slight. With a flooded market, rapidly changing consumer tastes, and a wave of new technology, it makes for interesting times in the automotive world.
And this list is a snapshot of it. In July 2017, crossovers and pickups were hot. Cars of any stripe were not. And though that means some of the stalwart best-sellers are beginning their long slide into obscurity, it’s also that some surprising newcomers are quickly rising through the ranks to become some of the best-selling cars in America. So to capture this interesting snapshot in time, here are the 10 best-selling cars in the U.S. in July, according to The Associated Press.
Editor’s note: Additional data is from Good Car Bad Car.
10. Ford Escape
After missing the mark in June, Ford’s popular crossover is back in the top 10. In July, it sold 27,716 units, slightly up over June’s 27,151 sales. Compared to July 2016, it’s riding high, too. Sales are up a healthy 5.5%, making the Escape a bright spot in the Ford lineup.
Next: Is this once-mighty giant on its way out?
9. Honda Accord
A new Accord is on the way for 2018, and Honda is focused on keeping its fading midsize sedan viable. But while the entire segment is on the endangered species list, the Accord is still near the top of the pyramid. In July, Honda sold 30,903 of them, slightly up from June’s 29,791 sales. Still, compared to July 2016, sales are down 3.3%.
Next: While still popular, this crossover is starting to slip.
8. Honda CR-V
After missing the top 10 completely in June, the CR-V is back in the saddle for July. One of the most popular crossovers in the world, an impressive 31,761 Americans took a CR-V home in July 2017. That’s up compared to June’s 28,342 sales but still down a worrisome 11.8% compared to July 2016.
Next: This crossover is catching on like wildfire.
7. Nissan Rogue
The Rogue’s meteoric sales rise has made it a top-10 best-seller all year. A combination of affordability, attractiveness, and utility, Americans are snapping up Nissan’s crossover like it’s going to run out of them. The Rogue held steady in July, selling 32,425 units. In June, it moved a nearly identical 32,533. Year over year, Rogue sales are down 2.6%.
Next: This old dog might still have some life left.
6. Toyota Camry
After falling to the No. 9 position in June, the Camry proved in July it still has a little life left in it. A new model is coming for 2018, and we’d imagine Toyota is eager to move the last of the ’17 models. Still, Americans bought 33,827 of the cars in July, a healthy improvement over June’s 29,463 sales. It looks like things might be leveling off for America’s favorite midsize sedan. Compared to July 2016, sales are down just 0.9%.
Next: Proof that people appreciate a good car
5. Honda Civic
The new 2017 Civic is a great car at a great price. And with the red-hot Type-R version just hitting dealerships, it’s been making headlines lately, too. The long-serving compact held its own against the rising tide of trucks and crossovers in July. Honda sold 36,683 Civics in July, a significant bump over June’s 30,909. Compared to July 2016, that’s also an 11.3% increase.
Next: A surprising slide for this popular truck
4. Ram Pickups
The aging Ram pickup, usually America’s third best-selling vehicle, has been bumped from the podium in July. In a surprising slide, Fiat-Chrysler’s full-size pickups had a weak July, selling 39,708 trucks. That’s a sizable decrease compared to June’s 43,073 sales. In all, sales are down 0.3% compared to July 2016.
Next: This is America’s non-truck best-seller.
3. Toyota Rav4
Move over Camry and Corolla. Toyota’s ubiquitous crossover is truly its breadwinner in the U.S. now. For the first time in ages, something other than an American-built pickup has cracked the top three. In July, Toyota sold a whopping 41,804 Rav4s, bucking the industry trend and actually seeing a big gain over June’s 34,120 sales. The crossover is also up a whole 31.1% increase over July 2016’s sales.
Next: The perpetual silver medal winner
2. Chevrolet Silverado
GM’s breadwinner and America’s favorite runner-up is holding its own as the market cools. In July, Chevy sold 45,966 of its full-size pickups. That’s considerably fewer than June’s 50,515. It’s also a 15.1% decrease over July 2016 sales. Yet here it is, still the second best-selling vehicle in the U.S. Talk about falling up.
Next: The king extends its reign.
1. Ford F-Series
Another month, another victory for America’s favorite vehicle for 36 years running. Yes, the market is cooling, and yes, Ford has an updated 2018 model on the way. But that hasn’t given buyers pause for a second. Ford sold an impressive 69,467 trucks in July, a healthy 5.8% increase over July 2016. But it couldn’t top June’s 77,895 sales. If the mighty F-Series numbers are down, you know there are big changes coming to the entire industry.