Music to Our Ears: Spotify Launching Dozens of New, Free Apps

At a press event today, music subscription service Spotify revealed its new application programming interface. This will enable developers to make apps that will be powered by Spotify.

The company had been hinting at changes when they delivered invites for today’s “Global Press Conference.” Spotify CEO Daniel Ek announced that the new apps will come with a fast HTML5 and lie inside the Spotify app, enabling users to enjoy them without installing additional programs.

In addition, developers will build the apps with “an easy to use Javascript API,” according to Spotify users will be able to use these apps regardless if they pay for Spotify or not. Furthermore, by having outside app developers creating new features, Spotify can add numerous features for those users only interested in the simple version.

If this all sounds a lot like Apple (NASDAQ:AAPL) and Google (NASDAQ:GOOG) Android apps, it is! Spotify is clearly making a run to stay at the bleeding edge of the online music sector in order to truly compete with iTunes, Google Music, Pandora (NYSE:P), and Sirius XM (NASDAQ:SIRI).

Ek and Spotify’s developer partners will not share in the company’s revenue for now, but these are still “early days” for the platform.

The new “App Finder” area will be found on Spotify’s desktop in the left pane, which Ek says will include “editorial through [partner] Rolling Stone amongst others, concert tickets, lyrics, and many, many more experiences. The Rolling Stone app, is really just the perfect companion to read about the stuff you want to hear as you hear it.”

Rolling Stone will create playlists and release them in Spotify while app-development partners including Songkick,, TuneWiki, The Guardian, Dagbladet, We Are Hunted, Soundrop, Top10, Billboard, Fuse, Gaffa, Pitchfork, ShareMyPlaylists, Tunigo and MoodAgent will add news, lyrics, sharing features and other add-ons.

Spotify will launch close to 30 new applications with the initial ones at no cost to users.