Research in Motion Wants to Make Any Smartphone Your RIM Phone

Research In Motion (NASDAQ:RIMM) is changing its BlackBerry-only focus to start supporting Apple (NASDAQ:AAPL) iOS and Google (NASDAQ:GOOG) Android smartphones and tablets. RIM introduced the BlackBerry Mobile Fusion today. It is a mobile device management service that uses the BlackBerry Enterprise Server technology to track and monitor different phones and tablets.

RIM has hopes that Mobile Fusion will keep business customers who are choosing flashier devices. An increasing number of corporate IT departments are letting emloyees use whatever smartphone they want, and the Mobile Fusion service will give RIM an “in” into that trend. The strength of the BlackBerry Enterprise Server is its main asset, which is important when employee-owned phones run confidential corporate applications and data.

RIM is currently running preliminary tests and a wider trial with more customers is planned in January. RIM expects it to be available to the public in March 2012. Services will include standard management tools, secure connections and the ability to refuse or approve access to data. Additional features will be available for BlackBerry smartphones and PlayBook tablets. Mobile Fusion will be able to use the capabilities on BlackBerry Enterprise Server 5.0.3.

Here’s how smartphone stocks are trading now:

Research In Motion Limited (NASDAQ:RIMM): RIMM shares recently traded at $17.60, up $1.12, or 6.8%. They have traded in a 52-week range of $15.98 to $70.54. Volume today was 12,187,414 shares versus a 3-month average volume of 23,113,100 shares. The company’s trailing P/E is 3.21, while trailing earnings are $5.48 per share.

Apple Inc. (NASDAQ:AAPL): AAPL shares recently traded at $375.58, down $0.54, or 0.14%. They have traded in a 52-week range of $310.50 to $426.70. Volume today was 4,314,474 shares versus a 3-month average volume of 19,334,500 shares. The company’s trailing P/E is 13.57, while trailing earnings are $27.68 per share.

Google Inc. (NASDAQ:GOOG): GOOG shares recently traded at $585.68, down $2.51, or 0.43%. They have traded in a 52-week range of $473.02 to $642.96. Volume today was 699,307 shares versus a 3-month average volume of 3,112,800 shares. The company’s trailing P/E is 19.96, while trailing earnings are $29.34 per share.

Nokia Corporation (NYSE:NOK): NOK shares recently traded at $5.54, down $0.07, or 1.25%. They have traded in a 52-week range of $4.82 to $11.75. Volume today was 7,315,253 shares versus a 3-month average volume of 28,537,200 shares. The company’s trailing P/E is 23.28, while trailing earnings are $0.24 per share.

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