Oil (NYSE:USO) prices are giving airlines a very hard time. Luckily for airline companies, they have one huge not-so-secret weapon to turn such a negative into a positive:
RISING PASSENGER FEES!!
Sentiment for airline stocks shifted positive today after Delta Airlines (NYSE:DAL) said they were going to start passing rising fuel costs on to the people who fly the friendly skies. Since the first wave of fuel surcharges from 2008 were never fully removed, this could be an opportunity for the best performing airline companies to keep their business models running smoothly.
US Airways (NYSE:LCC) also had a stronger than expected earnings announcement today.
The good news is spreading to the other airlines. Delta Air Lines (NYSE:DAL) is up almost 10%, US Airways (NYSE:LCC) is up 5.5%, United Continental (NYSE:UAL) is up 3%, Southwest Airlines (NYSE:LUV) is up 1.74%, AMR Corporation (NYSE:AMR) is up over 3%, JetBlue (NASDAQ:JBLU) is up 1.74%, Alaska Air (NYSE:ALK) is up 2.6%, and AirTran Holdings (NYSE:AAI) is up 0.6%.