Tech Business Recap: Nokia Partners With Oracle, Facebook’s Promoted Posts
Microsoft Corporation (NASDAQ:MSFT) lost a patent injunction to Google’s (NASDAQ:GOOG) Motorola Mobility in a German court, but the 9th U.S. Circuit Court of Appeals in San Francisco ruled on Friday that the unit cannot enforce a patent injunction in the United States, shrinking Google’s leverage in the smartphone patent battle, according to Reuters.
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Nokia Corporation (NYSE:NOK) will have its mapping and location services joined with Oracle Corporation’s (NASDAQ:ORCL) business applications and data. Other such arrangements might be on the horizon as corporate applications transition towards more consumer-oriented ones and move to mobile devices. In the second quarter, Nokia’s Location & Commerce division posted a 4 percent year-over-year revenue growth while the phone unit suffered a 26 percent drop.
Facebook (NASDAQ:FB) shares rally a bit Monday even as Oppenheimer lowered its price target from $41 to $27, pointing to mobile worries. On the upside, in a CNBC appearance, Chief Operations Officer Sheryl Sandberg touted the effectiveness of Facebook’s Promoted Posts product along with studies that predict healthy returns on investment for ad campaigns. As for plans for Facebook’s display ad network, she said that her company’s ability to ‘target narrow demographic groups would help it stand out’.