Verizon to Make These Big Changes to Wireless Pricing Options
Verizon (NYSE:V) will stop offering unlimited data plans to wireless customers this week, says Digitaltrends, and is set to replace its no-limits deal for smartphone users with a three-tier scale of options. “The first will offer 2 GB of data transfer a month for $30. For folks with bigger data needs, the company will also offer a 5 GB plan for $50 per month, and a 10 GB plan for $80 per month. All three plans will bill overages at $10 per gigabyte per month.” The company will also offer a mini-plan for low data consumers, allowing 75MB of transfer for $10 per month. Customers that currently subscribe to Verizon’s unlimited plan will be allowed to retain their deals. The company is following the lead of AT&T (NYSE:T) and T-Mobile, who switched from unlimited to tier-based plans last year, leaving Sprint (NYSE:S) as the only major service provider to offer customers the unlimited option.
Competitors to Watch: Qwest Communications International Inc. (NYSE:Q), Deutsche Telekom (DTEGY), MetroPCS (NYSE:PCS), CenturyLink (NYSE:CTL), Vodafone (NASDAQ:VOD), Leap Wireless (NASDAQ:LEAP), Apple (NASDAQ:AAPL), Nokia (NYSE:NOK), Research in Motion (NASDAQ:RIMM).