Wendy’s Moves Behind McDonald’s in Fast Food Wars

For the first time ever, Wendy’s (NYSE:WEN) could soon outpace Burger King in U.S. sales, putting it behind only McDonald’s (NYSE:MCD). But Wendy’s success lies with BK’s failures: poor menu development, several ownership and management changes and too much dependence on young adult customers in a market hit hard with high unemployment.

Here’s how Wendy’s and McDonald’s shares are trading on the news:

Wendy’s/Arby’s Group, Inc. (NYSE:WEN): WEN shares recently traded at $5.26, up $0.21, or 4.16%. They have traded in a 52-week range of $4.29 to $5.62. Volume today was 1,961,632 shares versus a 3-month average volume of 5,821,010 shares. The company’s trailing earnings are $-0.02 per share. Get the most recent company news and stock data here >>

McDonald’s Corp. (NYSE:MCD): MCD shares recently traded at $98.89, up $0.07, or 0.07%. They have traded in a 52-week range of $72.14 to $98.95. Volume today was 2,763,068 shares versus a 3-month average volume of 6,177,630 shares. The company’s trailing P/E is 19.40, while trailing earnings are $5.10 per share. Get the most recent company news and stock data here >>