Will Activision Blizzard’s Retail Sales Elate These Top Institutional Shareholders?

Activision Blizzard Inc. (NASDAQ:ATVI) has done it again. Their latest offering, “Call of Duty: Black Ops II,” generated over $1 billion of retail sales within 15 days of release. That’s a day earlier than the previous version, which took sixteen days to touch the magic billion-dollar mark. On the silver screen, the “Avatar” movie accomplished the same feat in 2009 in 17 days. Activision Chief Executive Officer announced, “Sales for the ‘Call of Duty’ franchise have exceeded worldwide theatrical box office receipts for ‘Harry Potter’ and ‘Star Wars’, the two most successful movie franchises of all time.”

Will Activision Blizzard Inc.’s shareholders increase their holdings? (NASDAQ:ATVI) in Q3 2012. They reported owning a total of 391.927 million shares on 09/30/2012. The shares closed at $11.28 on 09/30/2012.

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Here are the ten largest positions in Activision Blizzard, Inc. at the end of September 30th, 2012.

Wellington Management Co. LLP. held 36,374,915 shares on 09/30/2012 worth $410,309,031. This brought the portfolio total to 0.15%.

Davis Selected Advisers held 21,165,409 shares on 09/30/2012 worth $238,745,808. This brought the portfolio total to 0.57%.

Invesco Ltd. held 20,699,012 shares on 09/30/2012 worth $233,484,850. This brought the portfolio total to 0.12%.

Blackrock Advisors LLC. held 15,196,359 shares on 09/30/2012 worth $171,414,925. This brought the portfolio total to 0.17%.

FMR LLC. held 14,526,596 shares on 09/30/2012 worth $163,859,999. This brought the portfolio total to 0.03%.

Blackrock Group Ltd. held 14,240,136 shares on 09/30/2012 worth $160,628,730. This brought the portfolio total to 0.13%.

Vanguard Group Inc. held 13,390,983 shares on 09/30/2012 worth $151,050,285. This brought the portfolio total to 0.02%.

Jennison Associates LLC held 11,251,820 shares on 09/30/2012 worth $126,920,527. This brought the portfolio total to 0.15%.

Investec Asset Management Ltd. held 10,650,629 shares on 09/30/2012 worth $120,139,092. This brought the portfolio total to 0.93%.

Rs Investment Management Co. LLC. held 10,616,759 shares on 09/30/2012 worth $119,757,039. This brought the portfolio total to 1.05%.

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