Will Diageo’s Market Expansion Impress These Top Institutional Shareholders?

Diageo (NYSE:DEO) is the world’s largest liquor company, and it will expand its sales of the Shuijingfang white spirit to Italy, Spain, and the Middle East during the year as a way to reduce reliance on the liquor’s home market by tapping Chinese abroad, Bloomberg reports. Overseas sales have the potential to rise to 40 percent of the company’s total as soon as 2016, from about 10 percent now, stated James Rice, who is general manager at Sichuan Swellfun, which is the Diageo unit making the white spirit, or baijiu. Chinese travelers and overseas Chinese are expected to be the core foreign buyers of the sorghum-based liquor in the short to medium term, he said from Chengdu, western China, without providing a specific time frame.

These institutional firms indicated owning shares of Diageo in Q4 2012. They reported owning a total of 82.754 million shares on 12/31/2012. The shares closed at $115.47 on 12/31/2012.

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Here are the ten largest positions in Diageo at the end of December 31, 2012.

Barrow, Hanley, Mewhinney & Strauss LLC held 7,253,112 shares on 12/31/2012 worth $845,567,810. This brought the portfolio total to 1.7 percent.

Harris Associates LP held 5,617,904 shares on 12/31/2012 worth $654,935,259. This brought the portfolio total to 1.58 percent.

Brown, Brothers, Harriman & Co held 4,362,928 shares on 12/31/2012 worth $508,630,154. This brought the portfolio total to 2.82 percent.

Wells Fargo & Company/MN/ held 4,039,194 shares on 12/31/2012 worth $470,889,244. This brought the portfolio total to 0.28 percent.

FMR LLC held 3,332,329 shares on 12/31/2012 worth $388,482,921. This brought the portfolio total to 0.07 percent.

WHV Investment Management Inc. held 3,228,319 shares on 12/31/2012 worth $376,357,435. This brought the portfolio total to 3.27 percent.

Davis Selected Advisers held 2,359,694 shares on 12/31/2012 worth $275,093,131. This brought the portfolio total to 0.72 percent.

Bank of America Corp /DE/ held 2,050,674 shares on 12/31/2012 worth $239,067,579. This brought the portfolio total to 0.12 percent.

Dodge & Cox held 2,044,116 shares on 12/31/2012 worth $238,303,047. This brought the portfolio total to 0.32 percent.

Managed Account Advisors LLC held 1,919,414 shares on 12/31/2012 worth $223,765,288. This brought the portfolio total to 0.39 percent.

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