Will Zynga’s Top Institutional Shareholders Buy More After Earnings and Deals?

Shares of Zynga (NASDAQ:ZNGA) are trading lower at 27.94% in 2012.  On Tuesday, American Express (NYSE:AXP) and Zynga (NASDAQ:ZNGA) announced the launch of Zynga Serve Rewards, a new program connected to the Serve digital wallet. It will offer new inroads with the prepaid card market through the offering of in-game incentives for everyday spending, according to its press release.

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With a further investment in growing the company, are Zynga’s (NASDAQ:ZNGA) largest shareholders adding to their positions after the latest earnings report? 164 institutional firms indicated owning shares of Zynga, Inc. (NASDAQ:ZNGA) in Q1 2012. These firms reported owning a total of 135.992 million shares on 03/31/2012 . The shares closed at $13.15 on 03/31/2012.

Here are the ten largest positions in Zynga, Inc. at the end of March 31st, 2012.

Morgan Stanley held 32,847,934 shares on 03/31/2012 worth $431,950,320. This brought the portfolio total to 0.23%.

Capital Research Global Investors held 16,521,200 shares on 03/31/2012 worth $217,253,774. This brought the portfolio total to 0.09%.

Janus Capital Management LLC held 12,506,307 shares on 03/31/2012 worth $164,457,932. This brought the portfolio total to 0.17%.

Price T Rowe Associates Inc /MD/ held 12,235,930 shares on 03/31/2012 worth $160,902,475. This brought the portfolio total to 0.05%.

Vanguard Group Inc held 5,322,979 shares on 03/31/2012 worth $69,997,172. This brought the portfolio total to 0.01%.

FMR LLC held 4,968,625 shares on 03/31/2012 worth $65,337,417. This brought the portfolio total to 0.01%.

Partner fund management L.P. held 4,230,055 shares on 03/31/2012 worth $55,625,222. This brought the portfolio total to 2.59%.

Federated Investors Inc /PA/ held 3,237,400 shares on 03/31/2012 worth $42,571,809. This brought the portfolio total to 0.19%.

Denver Investment Advisors LLC held 2,391,762 shares on 03/31/2012 worth $31,451,669. This brought the portfolio total to 0.76%.

Crosslink Capital Inc held 2,114,250 shares on 03/31/2012 worth $27,802,387. This brought the portfolio total to 2.67%.

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