3 Tech Titans Making Noise: Firm Lowers Apple iPhone Estimates, Microsoft Teams With Telefonica, and Amazon Strengthens PBS Offerings

Apple (NASDAQ:AAPL): Oppenheimer analyst Ittai Kidron has joined the ranks of those cutting their estimates for Apple’s iPhone sales, after the firm’s checks revealed “steady” iPhone 4 and 4S sales and ”mixed” iPhone 5 sales. Kidron says that despite the cuts to its estimates, he maintains an Outperform rating on the shares due to optimism about iPhone and iPad refreshes in the second half of the year.

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Microsoft (NASDAQ:MSFT): Microsoft and Telefonica (NYSE:TEF) are teaming up to initiate a campaign to promote the Windows Phone platform in the U.K., Germany, Spain, Mexico, Brazil, and Chile. In addition to helping Microsoft expand its minimal mobile market share, the campaign will help Telefonica reduce its reliance on iOS and Android platforms, which in turn can help it pick up more leverage for lowering subsidies.

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Amazon.com (NASDAQ:AMZN): Amazon’s agreement with PBS has grown with a renewed agreement that will give Amazon Prime members access to PBS shows for several more years, lending Amazon more credibility as a family-friendly programmer. Amazon will also become the exclusive streaming locale for the hit show Downton Abbey.

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