Facebook: Apple’s About to BOOST Us into the STRATSOPHERE
Apple (NASDAQ:AAPL) and Facebook (NASDAQ:FB) are set to become best buddies. According to developing buzz, the iPhone maker will announce a partnership with the social network at its Worldwide Developers Conference this month, bringing in deeper Facebook-iOS integration. Facebook is hoping that the news, along with its expected patent settlement with Yahoo (NASDAQ:YHOO), will introduce some positive spurt for the company’s shares.
Twitter has been Apple’s main third-party authentication and sharing service partner on its mobile operating system. However, many believe that Apple may accord Facebook similar status with iOS 6, helping apps use the newly public social network for sign-ups and authentication. At the moment, Facebook uses the Single Sign On technique in iOS. However, Apple will have to figure out Open Graph and auto-sharing settings before any possible launch.
Apple has seemingly been wooing Facebook for a while now. At an earnings conference call with investors last quarter, Apple chief executive Tim Cook had said that Facebook was the one company closest to being like his, and added to that friendly gesture last week by hinting at a possible partnership between the two.
“I think our relationship [with Facebook] is good,” Cook said at the All Things D conference last week. “I think we can do more with them. Stay tuned.”
Can this be the big announcement then?