3 Buzzing Social Media Stocks: Facebook’s Video Potential, Pandora Takes a Hit, LinkedIn’s Competition

Facebook (NASDAQ:FB): Justin Shaffer, a project manager working on the company’s upcoming video ad product — expected to be a highly lucrative enterprise — and Ashley Zandy, a public relations manager, are leaving the company, Facebook has confirmed. Shaffer did not provide details on his next move, but is leaving the video ad group on positive terms, The Wall Street Journal says. Zandy is leaving to become the associate director of international corporate affairs for Alibaba.


Pandora Media (NYSE:P): A judge ruled unfavorably for Pandora in a lawsuit concerning music licensing and direct deals between publishers and internet radio providers. The decision comes as Apple (NASDAQ:AAPL) launches iTunes Radio, which could become one of Pandora’s largest competitors, and Pandora overhauled its app for iPad.


LinkedIn (NYSE:LNKD): LinkedIn may face competition from Bright.com, a website that matches employers to job seekers using an algorithm. People in search of work can create a profile, and employers can create job descriptions complete with the type of person that they are looking for the fill the job. Social networking capabilities are also ready to be built in to Bright’s website. However, Bright executives said they are more focused on data processing than the social aspect, choosing to fight LinkedIn laterally rather than head on.


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