6 Trending Stocks: McDonald’s Hits New All-Time High, While GOOG and PCLN Also Climb Higher

Shares of McDonald’s (NYSE:MCD) are hitting a fresh all-time high after reporting global sales at restaurants open for at least 13 months increased 5.5% in October when compared to last year.  Sales were aided by the popularity and success of its Monopoly game.  Competitors are also catching a bid this morning: Yum! Brands (NYSE:YUM), Wendy’s (NYSE:WEN), and Chipotle Mexican Grill (NYSE:CMG).

Toll Brothers (NYSE:TOL) jumped nearly 2% before the opening bell.  The company expects increased revenue and home deliveries in the fiscal fourth quarter.  The quarter’s revenue forecast is $427.7 million, which is a 6% increase from last year.

Urban Outfitters (NASDAQ:URBN) fell 2.4% in early trading after reporting a 7% decline in same-store sales for the third quarter, caused by a decline in its Anthropologie channels.  Competitors to watch: Abercrombie & Fitch (NYSE:ANF) and Gap, Inc. (NYSE:GPS).

Google (NASDAQ:GOOG) is edging higher this morning after Eric Schmidt says the tech giant will continue to offer Android operating system for free.  He also criticized Microsoft’s (NASDAQ:MSFT) litigation against cellphone makers that are using Android.  Other competitors reacting to the news include Apple (NASDAQ:AAPL) and Yahoo! (NASDAQ:YHOO).

Demand Media (NYSE:DMD) popped 7% in early trading after reporting a reduced net loss in the third quarter.  Revenue surged 25%, with adjusted earnings slightly beating estimates. “We reported another strong quarter as we continue to build Demand Media’s foundation for long-term growth,” said Richard Rosenblatt, Chairman and CEO of Demand Media. “The Company is uniquely positioned to deliver data-driven professional content through its robust content publishing platform.” Dig Deeper: Demand Media Inc. Earnings Cheat Sheet: Loss Narrows.

Priceline.com (NASDAQ:PCLN) is flying 4% higher this morning.  The company reported net income above Wall Street’s expectations for the second quarter.  Net income for the entertainment company rose to $469.5 million ($9.43 per share), compared to $223 million ($4.41 per share) in the same quarter last year. This is a more than twofold rise from the year earlier quarter.  Shares of competitor Expedia Inc. (NASDAQ:EXPE) are in the red, while Orbitz (NYSE:OWW) trades 2% higher.

Investing Insights: Priceline.com Inc. Earnings Cheat Sheet: Profit Up.

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