Apple Executive Unfollows the Now Google-Owned Nest

NestPhil Schiller, Apple’s (NASDAQ:AAPL) senior vice president of marketing, recently revealed a surefire way to get erased from his social media network: just start working for Google (NASDAQ:GOOG). On Friday, staunch Apple supporter Schiller “unfollowed” the Twitter (NYSE:TWTR) accounts of Nest and company founder Tony Fadell, only days after it had been announced that Nest was being acquired by Google, reports Apple Insider.

Nest is a company that makes innovative connected thermostats and smoke detectors that can be managed wirelessly via an Android or iOS smartphone app. On January 13, Google announced that it had purchased the company for $3.2 billion in cash.

Tony Fadell is a former Apple engineer that helped the company to develop “18 generations of the iPod” before leaving in 2008. In 2010, Fadell co-founded Nest along with Matt Rogers, another Apple alumnus who previously worked on the iPod, iPhone, and iPad. As noted by Apple Insider, Nest has hired many prominent former Apple employees, including iPod software director Bryan James and chief intellectual property officer Richard “Chip” Lutton, Jr.

Many commentators have noted that Nest has an “Apple-style” design approach to its products. The company’s first product, the Nest Learning Thermostat, even debuted as an Apple Store exclusive. However, Nest also has connections with Google that date back to 2011. According to Nest’s website, Google Ventures was an early investor in the company.

“Google will help us fully realize our vision of the conscious home and allow us to change the world faster than we ever could if we continued to go it alone,” stated Fadell on Nest’s website. “We’ve had great momentum, but this is a rocket ship.” Google indicated that the company will continue to operate under Fadell’s leadership and will maintain a distinct brand identity.

The second-generation Nest Learning Thermostat is currently still being sold through Apple’s Online Store. However, it is unknown if Google’s acquisition of Nest will disrupt the company’s relationship with Apple beyond being removed from Schiller’s Twitter account.

Here’s how Apple traded on Friday.


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