Get Money: App Economy Jobs on the Rise in Gestalt Shift
For many of us, a new app for our phone or tablet means more convenience or entertainment. But behind the growing number of apps, it also indicates more app-related jobs.
A new study called, “Where the Jobs Are” has reported that since 2007 when there were zero jobs, there are now 466,000 jobs in the U.S. “App Economy,” according to ZD Net. This includes a wide range of jobs including opportunities with app firms like Zynga (NASDAQ:ZNGA), app-related jobs the large companies including Electronic Arts (NASDAQ:EA), Amazon (NASDAQ:AMZN) and AT&T (NYSE:T) and app infrastructure jobs with Google (NASDAQ:GOOG), Apple (NASDAQ:AAPL), and Facebook.
The technology trade group TechNet sponsored the study and Dr. Michael Mandel of South Mountain Economics conducted it. Additional findings for App Economy jobs noted that they are available nationally and they are on the rise.The study also forecast that the job location and number of app-related opportunities will change in the future.
TechNet President and CEO Rey Ramsey said in a statement. “America’s App Economy – which had zero jobs just 5 years ago before the iPhone was introduced – demonstrates that we can quickly create economic value and jobs through cutting-edge innovation.Today, the App Economy is creating jobs in every part of America, employing hundreds of thousands of U.S. workers today and even more in the years to come.”
While the 466,00 figure seems high, it’s actually less than what prior studies have disclosed. According to ZDNet, in September 2011 Facebook’s economy had been estimated to employ between 182,744 and 235,644 people. This suggests that Electronic Arts, Amazon, AT&T, Google, and Apple are companies don’t create a majority of U.S. jobs, which isn’t the case.
The current number shouldn’t be compared to Facebook’s September number as they come from different origins and quantifying the company’s affect on the job market is difficult.
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