Here’s Apple TEASER For Desktop Lovers
This has to be a one-off departure from norm. Apple (NASDAQ:AAPL) came out to confirm a rumor on Tuesday, announcing it was working on new models and designs for its Mac Pro desktop to be released in 2013.
The buzz had first started when a customer, identified only as Franz, reported to a web forum that he had received an email response from Apple chief executive Tim Cook to a question about the desktop computer that said the company was “working on something really great for later next year.” It gained pace with a New York Times report that cited an unnamed Apple executive saying that new desktops were being readied. Apple also later confirmed that the email to the user was actually sent by Cook.
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The company had been criticized for not providing a significant update to the powerful Mac Pro machine, used by programmers and developers, despite the announcement of new notebooks at the Worldwide Developers Conference on Monday. The computer did see a minor specification update this week to start using slightly faster Intel (NASDAQ:INTC) CPUs. However, its design and overall features have remained the same since 2010.
Apple sold 2.8 million notebooks and nearly 1.2 million desktops last quarter, with total Mac revenue coming in at $5.073 billion, or 13 percent of overall sales.