Here’s How Microsoft Plans to DESTROY Apple and Google
Microsoft (NASDAQ:MSFT) is expected to announce a revamp of its Windows Phone software at its two-day developer summit in San Francisco starting Wednesday. Having already made news this week with the launch of its Surface tablet, Microsoft is said to be ready to plan its latest push to take on Apple (NASDAQ:AAPL) and Google (NASDAQ:GOOG) in the mobile market.
Microsoft has been secretive about its plans at the conference, but its event invites depicted a mobile device, hinting at the expected focus of the meet. Windows Phone 8, the company’s next-generation mobile operating system, is expected to support multi-core processors to step up from the Windows 7 support for single-core units like the Qualcomm (NASDAQ:QCOM) Snapdragon SoCs used in the Nokia (NYSE:NOK) Lumia.
The new edition of Windows is also expected to bring in tighter device integration across the environment, somewhat mirroring Apple’s attempts at uniting iOS 6 and OS X Mountain Lion features. Microsoft is also rumored to be preparing to launch near field communication hardware support similar to Android’s Google Wallet service.
Microsoft’s mobile platform accounted for 4 percent of the U.S. smartphone market in April, behind Android, iOS, and Research in Motion’s (NASDAQ:RIMM) BlackBerry. The company will hope to up that with the launch of its update.
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