If Microsoft Can’t Carry Windows 8, Who Can?
There has been a whole slew of trouble piling up in front of, behind, underneath, and all around Microsoft’s Surface tablets: clunky names, lack of popularity, over-the-top prices, bugs, a late entry into a market already dominated by Apple (NASDAQ:AAPL), and even an inability to supply the tablet to stores.
When Microsoft launched Windows 8, there were chip delays and the company’s own restrictions on new hardware standing in the way of public availability — after all, it’s hard to buy a product that’s not on the shelf. Given the perfect storm that faced Microsoft and Windows 8, the launch didn’t go very well.
Microsoft and Windows 8 still have a long way to go to catch up with Apple, Google (NASDAQ:GOOG), and Amazon (NASDAQ:AMZN) in the tablet market. Fortunately for Microsoft, where the Surface fell short for Windows 8, other computer manufacturers might be able step in and do one better…
In the next two months, Windows tablets and hybrid devices are expected from Hewlett-Packard Co. (NYSE:HPQ), Acer Inc., and Asustek Computer Inc. Some devices are already available from these manufacturers, and could start to make up for the Surface’s shortcomings.
Unfortunately for Microsoft, sales from the aforementioned computer manufacturers won’t do as much to boost Microsoft’s revenue as a successful Surface would have. However, the licensing and increased availability of Windows software could be enough to help Microsoft recover from the transitional pains it felt with the poor-performing introduction of Windows 8 for tablet devices.