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Alexa Bliss is one of WWE’s top female wrestlers. Ever since making her main roster debut in 2016, the multi-time Women’s Champion has been featured prominently on RAW and Smackdown. With her gorgeous looks, charming personality, and athleticism, it’s no surprise why she’s a highly regarded sports figure. Like many wrestlers, Alexa’s character has gone through many transformations over the years.

In 2020, WWE took Alexa’s heel level up a notch when they gave her a demon gimmick. The new character received mixed reactions from audiences. Despite the criticisms, WWE is pushing her new gimmick, which continues to get weirder.

WWE star Alexa Bliss attends the 2019 Billboard Music Awards.
Alexa Bliss I Photo by Jeff Kravitz/FilmMagic for dcp

Alexa Bliss’ gimmick becomes weirder

Bliss is considered one of WWE’s most charismatic wrestlers. The star excels at any role she’s given. Bliss has made the most out of her new demonic gimmick. Yet, the recent creative direction has fans shaking their heads.

With Bliss’ former partner Bray Wyatt out of action, she was left to continue the gimmick on her own. The gimmick is already weird, but WWE decided to turn the weirdness up a notch. As seen in recent episodes of Monday Night RAW, Bliss has introduced a new partner. But it’s not a wrestler.

Bliss’ partner is a demon doll named Lilly, who has been included in the wrestler’s recent feuds with Shayna Baxzler, and Eva Marie. The introduction of Lilly has received negative feedback from wrestling fans, who are frustrated with WWE’s creative decisions. Although many are blame Alexa for the current storyline, a few fans are coming to her defense. “I agree it was awful, but let’s not be too hard on Alexa,” a Reddit user commented.

How Alexa Bliss demonic gimmick started with Bray Wyatt

WWE has created plenty of supernatural gimmicks over the years, one of their most popular is The Undertaker, who is a wrestling legend. In recent years, WWE has continued the trend of creepy gimmicks with Bray Wyatt. The wrestler started out as the leader of the faction of The Wyatt Family. Wyatt was known to play mind games with his opponents, and he would use teleportation to magically appear in the ring.

After the disbandment of The Wyatt Family, Bray underwent a character transformation. Now known as The Fiend, Wyatt’s gimmick showed him transform from a wacky children’s TV host to a demonic monster. The character change was a surprise hit with fans, and WWE decided to give Wyatt a new partner.

In the summer of 2020, the decision was made to pair Bliss with Wyatt. Their storyline saw Bliss become one of Wyatt’s followers after coming under his spell. The bubbly blonde traded her sparkly ring attire for a jumper along with dark makeup. Aside from her demonic appearance, Bliss’ character formed supernatural powers, which consisted of throwing fireballs.

Bliss and Wyatt’s biggest feud was with Randy Orton, which began in October. For the next six months, both sides would face off in a series of matches with them each scoring a victory. The storyline cumulated in a final match at WrestleMania 37. In a shocking and confusing turn of events, Bliss distracted the Fiend during his match, which caused Orton to score a victory. Following the upset loss, Wyatt disappeared from television, while Bliss continued with the demonic gimmick.

Alexa Bliss takes over Bray Wyatt’s gimmick

With Wyatt taking a leave of absence, Bliss added Lilly to fill the void of her friend’s departure. Many fans believed when Wyatt returned, his storyline with Bliss would pick up where it left off. However, any hope of a Bliss and Wyatt reunion has been diminished with the recent turn of events.

According to Bleacher Report, Wyatt was released by WWE on July 31st. The news came as a shock to fans, who viewed Wyatt as one of the company’s top stars. Wyatt’s firing not only upset fans but also Bliss, who had nothing but gratitude for her co-worker.

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Following Wyatt’s release fans questioned what would become of Alexa’s character. Given that it’s not the same without Wyatt, fans believe it’s best to end Bliss’ demonic gimmick. However, it seems WWE has no intentions of doing that.