Skip to main content

Beyoncé started teasing her adidas x Ivy Park collection back in December by sharing her big announcement and promo images online. The Beyhive heard the news and in the weeks leading up to the official launch date on Jan. 18, people were able to see most of the pieces on her Instagram account.

Here and there, the superstar surprised celebrities with gift trunks and racks before the drop date. A-listers thanked her on social media for their luxurious gifts and fans everywhere were excited about the launch.

But internet residents note that there was one batch of celebs noticeably absent from the unboxing extravaganza that took place online. Where were the Kar-Jenners?

Beyoncé Knowles-Carter
Beyoncé Knowles-Carter | ROBYN BECK/AFP via Getty Images

Beyoncé gifted a heap of famous folks with merch

All over the country, some of your favorite actors and artists received orange packages of various sizes that were filled with adidas x Ivy Park pieces. Among the recipients of the unisex collection were Yara Shahidi, Reese Witherspoon, Ciara, Cardi B, Zendaya, Laverne Cox, Quincy Brown, Megan Thee Stallion, and Janelle Monáe.

Excited about their gifts, most them posted thank you messages on Instagram shouting out Queen Bey for their hauls. Witherspoon even modeled her outfits, using her driveway as a catwalk, per People. Hailey Baldwin and Rita Ora have also been spotted wearing items from the Ivy Park collaboration.

Fans note that the Kardashians didn’t share any unboxing moments

Some fans have been pointing out that Kim Kardashian West and her sisters seem to be left off of the orange box shipment list. Twitter users have been having a field day mocking how “Kim K” is reacting to Beyoncé’s perceived neglect. Many believe that if she or anyone else her clan received an orange rack containg the swag, they surely would have posted it.

Could it be on its way? Could it be an intentional snub? Or perhaps a small oversight? No one knows, but the jokes keeping coming.

The singer even sent out a thank message

The adidas x Ivy Park launch was so successful that it sold out on the Adidas website. Only select stores—domestically and internationally—were set to carry the merchandise, and it’s likely sold out in those locations too. Beyoncé took to Instagram to thank everyone for buying up the collection and sharing their photos.

Although the fresh Ivy Park is a hit, there have also been complaints about lack of availability for plus size customers. Sizing for the clothing items only go up to XL, and some people are criticizing the singer for not being inclusive with the line.

Between that and the virtual shelves being empty, it’s quite possible that Beyoncé and Adidas will do a relaunch sometime in the future. For now, customers can sign up for email alerts on the Adidas site to be notified when items are restocked.

As for Kim Kardashian West, she’s prepping for the launch of her Skims shapewear line in Nordstrom’s on Feb. 5. While Skims has been available online since September, the partnership with the retailer is a new one. She has a lot going on, but fans can keep an eye on her Instagram page to see if she winds up receiving an orange trunk too.