How Much Money Did Taylor Swift Make On Her Netflix ‘Reputation’ Concert Special?
Taylor Swift dropped her Reputation concert special for Netflix on New Year’s Eve, and fans have effectively lost their minds. The singer/songwriter treated everyone who adores her music –and those who were unable to attend her worldwide stadium tour which is currently the highest-grossing tour in U.S. history to an up close and personal concert event that they could watch from the comfort of their living rooms or bedrooms.
The footage that is now streaming on Netflix –was shot during Swift’s final tour date in Arlington, TX and features the full concert experience. It includes 19 songs, like fan favorites, “All Too Well” and “Love Story,” behind-the-scenes footage. and various clips from tour dates across the world. Rolling Stone’s Rob Sheffield said of the record-breaking concert, “Swift goes for stadium-rocking spectacle, without toning down any of her songs’ one-on-one emotional intimacy.” So how much did the songstress earn from her stunning Netflix debut?
— Taylor Swift (@taylorswift13) December 31, 2018
Taylor Swift made $266.1 million on her Reputation tour
Before it began streaming on Netflix, Swift performed 38 dates on her Reputation tour in the United States alone from May 8 through October 6, 2018. Her concert broke attendance records across the globe, and she made $266.1 million in sales with over 2 million tickets sold. This was even more money that she earned from her 1989 World Tour which brought in $181.5 million in sales.
The Netflix deal only added to her wealth
Both Swift and Netflix are keeping their lips sealed about the exact number attached to the deal that they brokered to bring Reputation to the streaming giant, but we do know that whatever deal Swift signed with them –she was paid millions. With the agreement, Netflix paid for the exclusive rights to the tour, which undoubtedly cost them a pretty penny. Netflix certainly has the money. At the top of 2018, the company raised a massive $1.9 billion in debt financing to acquire more content. They are gearing up to face off with an increasing number of streaming competitors including Disney. We’re sure that a nice chunk of that money went right to the “Delicate” singer’s already massively padded bank account especially since she produced the concert with her own production company, Taylor Swift Productions.
Swift has a net worth of $320 million
We’re sure that this Reputation Netflix special added several million to the 29-year-old’s already massive net worth — not that she needed it. Throughout her career, Swift has been able to gross more money than any artist of the past decade. It’s no secret that she is a shrewd businesswoman —even sending her fans cease and desist letters when they try to sell items themed around her and her music on sites like Etsy.
According to Billboard, since her first headlining tour –2009’s The Fearless Tour, Swift has grossed $687.7 million in the United States alone. In 2016, the pop star was the youngest woman to make Forbes’ list of America’s richest self-made women, and with deals like this, we’re sure she’s ready to take back the top slot from Kylie Jenner in 2019.
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