Skip to main content

Jenna Bush Hager recently welcomed her twin sister Barbara Bush Coyne on Today with Hoda & Jenna. The two discussed their new children’s book, The Superpower Sisterhood, as well as some other topics, including Coyne’s scheduling conflict that prevents her from watching her sister’s daily morning show.

Jenna Bush Hager and Barbara Bush Coyne on the 'Today Show'
Jenna Bush Hager and Barbara Bush Coyne on the ‘Today Show’ | Nathan Congleton/NBCU Photo Bank/NBCUniversal via Getty Images

Barbara Bush Coyne stepped in for Hoda Kotb

Coyne served as a sub for the absent Hoda Kotb on April 19, co-hosting Today with Hoda & Jenna with her sister. Hager assumed that Coyne was familiar with the show, but asked if she watches it each day.

“Well, I’m at work usually,” Coyne revealed, as reported by People. “I’ve seen some YouTube clips.”

 “The timing isn’t great for my calendar!” she later added.

Much to her surprise, Hager also discovered that her twin doesn’t follow the program on social media.

“Okay, you need to follow us on Instagram right after this,” Hager remarked.

‘The Superpower Sisterhood’ focuses on chosen family

The twins released their first children’s book, Sisters First, in 2019. In The Superpower Sisterhood, the storyline follows only child Emma, who longs for a sister. The premise was inspired by former First Lady Laura Bush.

“Well, in this new children’s book, our main character is named Emma and she’s an only child, which might seem unusual for a book on sisterhood, but Emma’s based on mom,” Coyne explained, according to Entertainment Tonight. “Mom, as you know, was an only child, and she desperately wanted siblings.”

Coyne shared that although their mother didn’t have blood-related siblings, Bush has close friends that she considers sisters.

“[Bush] has the same best friends that she had since she was little in Midland – still – and those are her sisters; those are her chosen sisters,” Coyne said. “In Superpower Sisterhood, that’s what happens with Emma. These other sisters move on her block, and even though they’re not her blood sisters, she becomes an honorary sister in their sisterhood club, and all of a sudden their powers can do great things together.”

Jenna Bush Hager considers her ‘Today’ co-hosts as a sisterhood

Working with several female co-anchors including Kotb, Savannah Guthrie, Sheinelle Jones, and Dylan Dreyer, Hager was quick to note that she has her own sisterhood at the Today Show.

“I think it’s so lucky to work with a group of incredible women,” Hager pointed out. “Savannah and I are such close friends, she’s one of your sissys too, but of course Hoda. I rely on her in so many ways, not just at work, but personally, I constantly am asking advice from her, and I look up to her in so many ways. Sheinelle and Dylan are the best. I just named everybody.”


‘Today Show’: Jenna Bush Hager Gave a Beautiful Description of Hoda Kotb in Her 40th Birthday Essay

Hager encouraged others to develop their own community of women if they aren’t currently a part of one.

“I tell everybody that if you don’t have that sisterhood at work, create it,” the Today Show star said. “Find the person that you get along with, ask them to get a cup of coffee, because it’s so much fun to have this incredible group of sisters to work with.”

The Superpower Sisterhood is now on sale.