‘Jersey Shore’ Star Nicole ‘Snooki’ Polizzi Claps Back After a Fan Calls Out Her Store for Lack of Diversity

Jersey Shore: Family Vacation Season 3 might be over, but Nicole “Snooki” Polizzi continues to entertain her fans on social media. This week, she clapped back at a fan who asked about her store’s lack of diversity. 

'Jersey Shore' star Nicole 'Snooki' Polizzi
‘Jersey Shore’ star Nicole ‘Snooki’ Polizzi | Efren Landaos/SOPA Images/LightRocket via Getty Images

The Snooki Shop employees replicate a trend on Twitter that features Snooki

The video that prompted the fan to call out Snooki’s store was a TikTok of The Snooki Shop employees. On the social media platform, users can reuse a sound clip that someone else created to replicate a dance or parody. 

The sound bite was a compilation of hysterical one-liners from Snooki’s time on Jersey Shore.

“Party’s here!” It began with one iconic Snooki line after another. “Being kicked out of the club — meatball problems! I’m a f*ckin good person! You are a f*cking slutty *ss b*tch! Where’s the beach?”  

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After Snooki shared the video to her social media accounts, fans were begging to work for her store. Others posted numerous laughing face emojis, and the clip received almost 1 million views on Instagram. 

‘Jersey Shore’ star Snooki quickly clapped back at haters who questioned her store’s diversity

“Do you have any BIPOC [Black, Indigenous and people of color] on your team or just white people?” one fan tweeted about the video.

Snooki did not hesitate to respond and point out the diversity among her employees.

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“Yes, lol,” Snooki began. “We are a diverse team and come in all shapes and sizes.”

Polizzi does not hesitate to write back to fans on social media who criticize her.

“Do people realize that just because someone looks white doesn’t mean that’s their ethnicity?” one fan commented, defending Snooki.

Fans love the way Snooki interacts with customers in The Snooki Shop

On March 5, 2020, Polizzi hosted a VIP customer event at her store in Madison, New Jersey. She hosts customer appreciation events several times each year. 

“It’s all about drinking, shopping, and having fun with me,” Snooki said in a video of her most recent event. 

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Polizzi goes to every event and hugs every customer. She hands out champagne to everyone, signs autographs, and takes photos with fans. 

“I’m happy for Snooki,” one fan wrote in the comments of the video. “I feel like she genuinely works hard on this store and doesn’t just pay someone to run it.”  

Snooki shares videos of new arrivals at her store to social media several times each week. She showcases her employees and lets fans know about sales. As the commenter wrote, the Jersey Shore star is very involved in her business, so it makes sense that she clapped back when someone asked about diversity in her hiring.