K-pop Group BLACKPINK Just Launched Their First-Ever Collectible Toy Line With Jazwares
BLACKPINK’s new single “How You Like That” has taken the world by storm. With the song, BLACKPINK broke a YouTube record and they performed the single on The Tonight Show Starring Jimmy Fallon. The K-pop group is expected to make a comeback in September 2020 with their first full-length album. Recently, BLACKPINK also released a collectible toy line with Jazwares, and the products are all inspired by the four band members.
BLACKPINK partnered with Jazwares to make a toy line
There are multiple products that BLINKs can purchase from BLACKPINK’s new toy line. Fans can buy multiple three-inch dolls that represent the four members: Jisoo, Jennie, Rosé, and Lisa. There are 16 dolls total, and each member has a doll styled with their outfits from their “Kill This Love,” “Ddu-Du Ddu-Du,” “Boombayah,” and “Whistle” music videos.
All of the dolls are advertised as a mystery so fans will not know which doll they purchased until opening up the package. With the Mystery Pop Star set, BLINKs will purchase one three-inch doll in a microphone-shaped case. The Mystery Superstar set is a heart-shaped case, and fans will receive extra accessories along with the doll. BLINKs can also purchase a Light-Up Plush Heart that light ups to BLACKPINK’s music.
“It’s so cute to see ourselves as mini dolls,” BLACKPINK told Teen Vogue. “We want to collect them all! It’ll be fun to mix and match… We were so impressed by the level of details on the dolls’ outfits!”
The members added, “We played with dolls and stuffed animals when we were younger but we still keep plush dolls on our beds. We can already picture them on top of our bed frames or on top of our drawers.”
The group just released a new song
On June 26, the K-pop band released a new single titled “How You Like That.” The song broke the record for the most viewed video in its first 24 hours of release on YouTube and reached No. 1 on iTunes in the U.S.
“This single is a more intense hip-hop song but at the same time maintains the original colour and personality of BLACKPINK. The message talks about [how] in any given situation, we will not lose confidence and will rise, despite the circumstances we’re in,” the group told British Vogue.
Since 2019, BLACKPINK has experienced tremendous growth in popularity and fandom size.
“2019 was definitely an unforgettable year that brought us great joy. We were able to perform at bigger stages, meet countless people, and we definitely grew and matured from it,” BLACKPINK continued. “We still say, ‘Did those things really happen to us?’ Being able to meet our fans in person and see them enjoy and love our music gave us more responsibility as a group to show them a better and more advanced BLACKPINK.”
BLACKPINK collaborated with Lady Gaga
Lady Gaga released her sixth studio album Chromatica on May 29. The album featured a collaboration with BLACKPINK called “Sour Candy.”
“We spoke with Lady Gaga over a phone call and she said that she liked our unique characteristics as a group,” BLACKPINK told British Vogue. “We’ve all really liked Lady Gaga since before our debut days, so it was a huge honour for us to be able to work with her. It was a very fun project and we hope everyone can enjoy it!”