What is Shane Dawson’s Net Worth? Here’s How Much the YouTuber Could Make From His Conspiracy Palette with Jeffree Star
With the āShaneXJeffreeā makeup premiere only a few days away, some fans are wondering just how much Shane Dawson could profit from this cosmetics launch. What is Shane Dawsonās net worth? How much could this YouTuber earn from the Conspiracy Palette, in collaboration with Jeffree Star? Hereās what we learned from his documentary series, The Beautiful World of Jeffree Star.
Shane Dawson started making YouTube videos in 2008
This internet personality is so much more than a YouTuber. Shane Dawsonās wrote two novels, created his own podcast, and even produced multi-part documentaries. As the winner of the Shorty Award for āYouTuber of the Year,ā Shane Dawson made a name for himself with his heart and sense of humor.
According to Business Insider, Shane Dawsonās āfame has earned him an estimated net worth of around $12 million, as well as a book, a podcast, and numerous TV and film appearances.ā That number is expected to more than double, thanks to Shane Dawsonās recently released clothing line and upcoming makeup collection in collaboration with Jeffree Star.
Shane Dawsonās merchandise store sold out online within a matter of hours
Fans are getting an inside look into the beauty industry, with Shane Dawsonās documentary series, The Beautiful World of Jeffree Star. Thanks to Jeffree Star, Shane Dawson has a new line of merchandise. That includes phone cases, hoodies, pig slides, pig face-shaped backpacks, and everything in between. Once the online store launched, the YouTuber sold out of every product within a matter of hours.
During āThe Secret World of Jeffree Starā episode of the series, the documentary discussed Shane Dawsonās potential income from the online store. One person stated that the YouTuber would make a 70% profit off of merchandise. That means that the Shane Dawson would earn $14 for every $20 shirt. (For some reference, Shane Dawsonās hoodies on his merchandise store are listed for $45-$50.)
āYouāve been down a crazy path, and I feel like once weāve made some magic like, obviously weāre gonna create ātil we want to die, but from your own [merchandise] store and makeup, you could retire,ā Jeffree Star said during the documentary series.
Shane Dawsonās Conspiracy Palette with Jeffree Star is expected to earn millions, just from working with Morphe
Merchandise aside, Shane Dawson is expected to bring home millions of dollars from his makeup collaboration with Jeffree Star. There are multiple products that the YouTuber will be selling. That includes a lip gloss, six liquid lipsticks, a āmini-controversyā eyeshadow palette, and the conspiracy palette.
During one episode of The Beautiful World of Jeffree Star, entitled āThe $20 Million Dollar Deal with Jeffree Star,ā Morphe explained that they would purchase about 500,000 units, making $20 million in sales for Jeffree Starās team. One person estimates that Shane Dawson could walk away with $10 million from the collectionās launch date. However, that number includes sales from Jeffree Starās online store.
Shane Dawsonās makeup products will be available for purchase beginning on Nov. 1, 2019, making him the holiday collection for Jeffree Star Cosmetics. Fans can watch episodes of The Beautiful World of Jeffree Star on Shane Dawsonās YouTube Channel.