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Barbara Corcoran goes with her gut when investing in entrepreneurs on Shark Tank. The real estate guru seeks out certain personality traits in business partners, and also values specific qualities when it comes to her close pals.

Barbara Corcoran of 'Shark Tank'
Barbara Corcoran of ‘Shark Tank’ | Eric McCandless via Getty Images

Barbara Corcoran prioritizes sense of humor

Corcoran has shown she loves a good laugh and values humor in friendships. The Shark Tank star revealed that the ability to joke around is high on her list of priorities in friendships.

“My first qualifier is ‘Do they have a sense of humor?’” Corcoran told VINA in 2021. “And I use that to choose friends today. The sense of humor for me is number one. They don’t have a sense of humor? They’re not my friend.”

The millionaire investor described a gathering where she and her friends had a blast just playing a board game, where the evening was filled with laughter.

“I had a Scrabble party last night with eight Scrabble friends,” Corcoran explained. “I realized we were sitting there, we were laughing and laughing and laughing, I realized every single one of my Scrabble friends – because I have a lot more people that want to play Scrabble – but they’re all funny people. They laugh, they enjoy life. And that’s who you want to be around.”

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‘Shark Tank’ star favors those with heart

Corcoran listed another personality trait that she places at the top of her list, which she feels is often not appreciated.

“The other quality, I would say big-hearted,” she remarked. “Big-hearted is so undervalued. You get a big-hearted friend, a cluster of great attributes come with them. They’re generous with their time, with their emotions, with their limited resources they want to share naturally. They’re kindly to you and the people you love. … Big heartedness is a big one.”

The real estate icon described two of her close friends and how they exhibit this endearing quality.

“My friend Edie, she’s 6 ft… she’s big, tall,” Corcoran commented. “But you know, you look at her, and all I can see is her heart is five times taller than her height. … Edie would do anything for any Joe off the street, never mind me, and I’m her best friend. How lucky am I? My friend Lizzie, I mean, she would take the shirt off her back.”

Barbara Corcoran calls her friends her ‘best asset’

Though Corcoran has accumulated great wealth and success in the business world, she sees her closest friends as having the true value.

“I’ve always had girlfriends and they’re my best asset today,” she said. “I mean, what would you do without girlfriends?… You meet your lifelong friends when you’re young. Two categories: your early job experience, you get your best friends. They’re different than the friends you have any other time. And when your kids are young, you make a second group of best friends. After that, you’ll never make best friends like that again.”


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Corcoran thrives on being social and connecting with others, yet noted that her BFFs will always have a special place in her heart.

“I’m very friendly,” the Shark Tank investor pointed out. “I make friends so easily really, because I really like people, and I have so many friends. But they can never compete with my original girl friends through those two sectors of my life. They’re my best buds.”