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Keeping up the extremely popular Kardashian-Jenner family is a passion of many fans.

The family has been the focus of a wide range of reality shows, starting with the first episode of Keeping Up With the Kardashians in October 2007. The members of the family are known for their family drama, as well as their beauty.

Some critics of the family have said that the family is popular just because of their looks, and are only “famous for being famous.”

Many of the Kardashians have successful modeling careers, which is a profession known for promoting unrealistic beauty standards, especially concerning body shape and weight.

This focus on maintaining a desirable figure certainly seems to be a focus for the celebrity family, and fans have taken notice of the emphasis the Kardashians place on staying skinny and beautiful. 

Who are the Kardashians? 

Kris Jenner, Kourtney Kardashian, Khloé Kardashian and Kim Kardashian
Kris Jenner, Kourtney Kardashian, Khloé Kardashian and Kim Kardashian | Rodin Eckenroth/WireImage

The Kardashian family became a central fixture of the public eye mainly due to two pieces of pop culture phenomena. Those pieces are their reality show Keeping Up with the Kardashians, and Kim Kardashian’s now-infamous sex tape with celebrity figure Ray J.

Since then, Kourtney, Khloé, Kim Kardashian, and their half-sisters Kendall and Kylie Jenner have only gained more fame, all while under the management of their mother Kris Jenner. Besides Keeping up the Kardashians, the family has been the focus of such reality shows as Kourtney and Kim Take MiamiKourtney and Kim Take New YorkKhloé & LamarKourtney and Khloé Take The Hamptons.

The family is also known for many high-profile public appearances and relationships.

Also notable is the sister’s willingness to show off their outer beauty and bodies. Looking good is a major part of the Kardashian brand, as is telling other people and each other what they think about maintaining their beauty. 

Why are the Kardashians obsessed with their weight and looks?

A major reason the members of the Kardashian-Jenner family are obsessed with being skinny, and their looks overall, is because of their lucrative business ventures and endorsement deals associated with outer beauty.

Both Kendall and Kylie Jenner are high-profile models, and the Kardashian sisters have made many appearances on magazine covers throughout the years. All the sisters are heavily involved with maintaining their social media and Instagram profiles, where they are considered among the upper-tier of influencers.

Social media influencing can be a lucrative business for those who have a large enough following. Besides showing the world pictures of themselves on a near-daily basis, the Kardashian-Jenners have invested a lot into beauty products. Kylie Jenner is close to becoming the youngest billionaire of all-time, mostly based on her Kylie Cosmetics company.

Outer beauty is how the Kardashians earn their wealth, which is why it is such a frequent topic of discussion for them. While the Kardashians themselves are obsessed with staying skinny, many of their fans have become discouraged with the unrealistic beauty standards the family stands for. 

Fan reactions to the Kardashians obsession with weight


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The time and work that goes into maintaining a Kardashian-like figure sounds miserable for fans of the family. Many of these fans have taken to the popular Keeping Up with the Kardashian subreddit to discuss how much time the Kardashians spend talking about staying skinny and their looks in general.

Some of these fans have expressed disappointment that the Kardashians have helped to continue the unrealistic beauty standards that are defined by the media. The Kardashians are amongst the large number of influencers that have promoted various tummy teas, which claim to help women diet and lose weight.

These products have drawn criticism for actually being unhealthy, and those who promote them have also been criticized for endangering fans who hang onto celebrities every word. The Kardashian-Jenner family has a massive platform, and many fans hope that they begin to use it to promote self-love and body positivity instead of the idea that being skinny is the only ideal body type.