Why Some Fans Believe Kourtney Kardashian Started Spiraling When the Sisters Sold DASH

Keeping Up With the Kardashians fans can always count on the cast for new drama. Season 18 of the reality television show just recently started premiering, and, per usual, the show was has been exploding with drama and deception. A lot of the conversation and buzz surrounding the newest season of the E! cable network show has to do with Kourtney. For the past few seasons, Kourtney has struggled when it comes to keeping her attitude in check. Fans of the beloved series think they have finally identified the root of the problem. Find out why fans think DASH played a role in shifting Kourtney’s attitude. 

Kris Jenner, Kourtney Kardashian, Khloé Kardashian and Kim Kardashian
Kris Jenner, Kourtney Kardashian, Khloé Kardashian and Kim Kardashian | Rodin Eckenroth/WireImage/Getty Images

What was DASH? 

Before there was Keeping Up With the Kardashians there was the DASH boutique. The store was designed and branded by the Kardashian sisters all the way back in 2006. The fashion business move is what put the family on the map prior to the start of their reality television show. The first store the girls opened was located in their hometown of Calabasas, California. Over the years the sisters went on to open up many different locations and the store eventually became very successful. For the most part, DASH was a fun project that allowed Kim, Kourtney, and Khloé to closely work together while sharing many laughs. Who could forget the episode Scott Disick pretends to rob the store?

This funny clip commemorates all the memories the Kardashian sisters shared through DASH. However, as time went on, the stars began to slowly stray away from the store. Ultimately, the family decided to sell DASH in 2018. Though it was a few years ago, many Keeping Up With the Kardashians fans believe DASH has a lot to do with the problems Kourtney has been experiencing on the show since. 

Why do Keeping Up With the Kardashians fans think DASH is related to Kourtney’s attitude change? 

Season 18 of Keeping Up With the Kardashians has been putting Kourtney’s attitude problems on blast. Many viewers and fans have been wondering why Kourtney’s attitude has shifted so drastically over the years, and why it seems to always be an issue in current episodes. A recent thread shares the theories of fans who believe Kourtney’s demeanor and personality changes can be directly connected to the DASH ordeal. One user wrote, “The way I’m seeing and remembering it all started from selling the dash stores.” Though it may have seemed like such a long time ago, the other comments and additional information in thread make the theory seem like a credible and valid one. Another statement from the thread read, “But as a whole the sisters had DASH.” It would make total sense that Kourtney would be upset over the loss of a project that had such meaning to her. 

What is Kendall Jenner’s theory behind the ongoing problems Kourtney experiences on Keeping Up With the Kardashians

There has been an abundance of theories and opinions as to why Kourtney has demonstrated such an attitude shift over the course of the past few seasons. Even Kendall Jenner has gone on the record sharing her perspective and beliefs. According to Jenner, Kourtney’s issues can be linked back to her breakup with Scott Disick. Jenner claims her sister never really properly dealt with or addressed the separation. Though many viewers can see where she is coming from, Jenner’s theory isn’t as bulletproof as the one dissected on the Reddit thread. The evidence behind the DASH theory aligns with what was shared with the public in regards to DASH closing. Not to mention, this would be one of the more plausible explanations circulating the media and public. 

Flashback to 2017 when Khloé shocked Kourtney when she brought up the subject of potentially selling the store. As fans and the public already know, the sisters did decide to go ahead and sell the store, but there was one sister who wasn’t completely on board. When Khloé announced that there was an interest in DASH from potential buyers Kourtney objected by claiming the sisters were “just getting started.” It was clearly somewhat of a struggle for Kourtney to let go of DASH, and that is why so many fans think this is the origin of Kourtney’s attitude problems in terms of her sisters.