Nicole Kidman Has the Internet in a Frenzy Over ‘Witchy’ Fashion Revival
Nicole Kidman has embraced a boho-chic, witchy aesthetic, and the internet is buzzing over her recent red carpet ensembles.
During her press tour for Practical Magic 2, alongside co-star Sandra Bullock, the actress has been serving up full boho-chic witchy looks, from her mint-green De La Vali tiered maxi dress with an attached rosette neck-tie to her high-neck semi-sheer Zimmermann Paisley Dress to her black hand-intarsia lace dark sorcery glamour Atelier Versace dress.
Analysis done by Free Spirited Clothing found that searches for “boho style” reached an estimated 149,000 in the past month.
According to Abby Rafer, spokesperson at Free Spirited Clothing, Boho fashion is heading into autumn with renewed momentum, explaining, “Boho never completely disappears, but we’re seeing clear signs that people are interested in it again. A 44% year-on-year increase in searches for ‘boho style’ is significant, particularly because we’re now moving out of the traditional festival season and into autumn.
“Nicole Kidman’s latest look shows exactly why the aesthetic works so well at this time of year. You’ve got paisley, lace, dramatic sleeves and that slightly witchy feel, but it still looks polished rather than like a festival outfit.”
Rafer says that going into the fall season, “instead of lighter festival styling, the focus can shift towards deeper colors, layering, flowing silhouettes, textured fabrics and vintage-inspired prints. Autumn is probably when boho becomes most interesting because you can start layering it.
“The summer version might be a flowing dress and sandals, whereas autumn gives you washed colors, oversized knits, boots, paisley prints, deeper reds, browns and greens, and pieces that have that slightly worn-in or handcrafted look. That’s where the ‘witchy boho’ look we’re seeing around Practical Magic fits perfectly.”
Rafer added, “There’s a difference between somebody searching for a style because they’ve seen a celebrity wearing it and somebody specifically searching for clothing in that style. Seeing ‘boho style clothing’ growing as well suggests the interest isn’t purely observational.
“People are actively looking at how they can bring the aesthetic into their own wardrobes. You also don’t have to completely change how you dress to tap into it. It could be a paisley print, washed-colour tee, flowing sleeve, tie-dye piece or something with a more handcrafted finish.”
Rafer concluded that Bohemian fashion has repeatedly resurfaced since its association with the counterculture movements of the 1960s and 1970s, with another major boho-chic revival taking place during the 2000s.
“There’s a nostalgia to boho that makes it very easy for fashion to revisit,” she said. “The 60s and 70s give you instantly recognisable elements like flowing silhouettes, earthy colors, tie-dye, paisley and handcrafted details, but you don’t need to wear all of those things together. That’s probably why every revival feels slightly different. People can take one or two elements and mix them into what they already own.”
